Time ran out for LIFE SENTENCE, but we won’t know its true final rating until Monday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

  BROADCAST FINALS ABC:  THE CONNERS fell 0.12 to 0.39, THE GOLDBERGS dipped 0.03 to 0.34, ABBOTT ELEMENTARY lost 0.08 to 0.42, and NOT DEAD YET was down 0.07 to 0.29.  A MILLION LITTLE THINGS was steady at 0.20. CBS:  The season premiere of SURVIVOR was at 0.66, down 0.18 from last spring’s premiere.  The […]

  BROADCAST FINALS ABC:  The line-up was preempted last week for the Oscars, and returned with AMERICA’S FUNNIEST HOME VIDEOS down 0.25 to 0.47, AMERICAN IDOL down 0.13 to 0.59, and THE COMPANY YOU KEEP up 0.04 to 0.27.  CBS:  60 MINUTES benefitted from afternoon NCAA TOURNAMENT games at 1.43/2.40/2.64 and rose four-tenths to 0.93.  […]

  THE TITAN GAMES was dominant. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Baseball’s All-Star Game took the night, but the biggest surprise may have come at CW. FOX:  Per Mitch Metcalf:  FOX won the night with the 84TH MLB ALL-STAR GAME.  We estimate the official rating will go up to a 3.5 adult 18-49 rating from the 3.0 fast national rating (which understates viewing on the west […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

Note: The numbers below are inflated by tenths of a rating point by multiple major-market pre-emptions for the final night of NFL Preseason: ABC (Los Angeles-Chargers, Houston, Cleveland, Charlotte, Nashville, Buffalo) CBS (New York-Jets, Boston, Dallas, Bay Area-49ers, Pittsburgh, Miami, Kansas City, Cincinnati) NBC (New York-Giants, Philadelphia, Washington DC, Baltimore, Milwaukee, Phoenix, Tampa) FOX (Chicago, […]

The party’s over…. NBC:  Quotes from a commercial that doesn’t exist– “NBC, you’ve just had 17 days of fantastic, record-breaking Olympics ratings, and spent every day promoting your new shows non-stop to hundreds of millions of viewers!  What are you gonna do now?” “I’m going straight to the toilet!!” Yes, NBC quickly discovered just how […]