NETWORK FINALS:  the OJ SIMPSON rerun special on FOX lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TBS’s Elite Eight NCAA TOURNAMENT games towered over Saturday cable at 3.03/2.17.  A&E’s LIVE PD edged up 0.02 to 0.69.  The KIDS CHOICE […]

  Veterans returned to NBC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  NETWORK UPDATE:  The broadcast network ratings remained unchanged from those reported on Saturday morning. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Discovery’s GOLD RUSH topped Friday cable, down 0.6 from last week to 1.41.  Its lead-out ALASKAN BUSH PEOPLE was #2, down […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The MLB PLAYOFFS topped Friday cable, with TBS’s games at 0.83/0.56, MLB Network’s game at 0.83, and Fox Sports 1’s game at 0.31.  A&E’s LIVE PD […]

  The mostly-scripted summer Thursday scheme isn’t working out well for anyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS:  The SURVIVOR REUNION special, which didn’t begin until 10:33PM, fell 0.4 in final numbers.  In addition, the WILL & GRACE rerun lost 0.1 and PITCH PERFECT gained the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  VH1’s BLACK INK CREW topped Wednesday […]

  As has been the case the last couple of Thursdays, preseason football preemptions (one major market each for NBC, CBS, ABC and CW last night) will play a bit of havoc with the early numbers.  Per Mitch Metcalf, expect each network except for FOX to decline about one-tenth of an adult 18-49 rating point […]

        NETWORK FINALS:  There were no changes from the preliminary Wednesday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Fittingly, on the night of the Trump acquittal, Fox News led all of cable with THE FIVE at 0.52/0.85/5.3M, with MSNBC’s RACHEL MADDOW SHOW at 0.24/0.41/3.1M, […]