Not so fast, MACGYVER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. CBS:  MACGYVER […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  MAYA & MARTY was helped by a strong lead-in. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

Here are the full week sports ratings for Monday June 14 through Sunday June 20, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. Here is the same week two years […]

> Comparisons to last Monday may be misleading, since due to baseball overrun that night, many shows aired either out of their normal timeslots or against atypical competition. FOX:  TERRA NOVA, for example, didn’t begin until almost 9PM last week, and FOX can’t be pleased that it didn’t come back last night all the way […]

    It’s not exactly a surprise that History’s HATFIELDS & MCCOYS had another spectacular ratings night with its conclusion on Wednesday.  The show actually went up from its record-setting Part 1 audience to a phenomenal 14.3 million viewers, with an 18-49 audience that should be in the high 3s–not just easily beating everything on […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS, aided by an NBA PLAYOFFS lead-in, jumped two-tenths to 0.72.  A 3-hour AMERICAN IDOL dipped 0.03 to 0.70. CBS:  60 MINUTES fell 0.36 from last week’s Masters-boosted score to 0.55.  THE EQUALIZER gained 0.03 to 0.56, NCIS: LA rose 0.13 to 0.57, and SWAT was up 0.04 […]

  ABC had a very good hour on Sunday with its successful launch of Resurrection, but that still couldn’t compare to an entire night of Oscar coverage the previous week, so the network was down by more than 50% this time around.  Here are the weekly network averages (5 days of Live + Same Day […]