Most shows bounced back from last week’s Halloween blues. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  THE MASKED SINGER ended the broadcast season with a bang. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  BACKSTROM is no EMPIRE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

    NOTE TO READERS:  For the remainder of this week, text and responses to Comment requests will be delayed until the night after charts have been posted.   NETWORK FINALS:  FOX’s UFC FIGHT NIGHT gained 0.2 in final numbers.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s coverage […]

> In addition to region (Northeast, Midwest, South and West), time zone is a very important geographic classification for television ratings analysis.  Almost half of the population (47.4%) lives in the Eastern time zone, while 29.0% call Central home, 17.1% live in the Pacific time zone, and 6.5% live in the relative obscurity of the […]

>The Voice results show at 9 pm lifted NBC to a weak first-place tie with ABC for the night, mainly because CBS took the night off with a slate of drama repeats.  The Voice edged Dancing with the Stars in the battle of results show, but the increased viewing for NBC at 9 pm did […]

    NETWORK UPDATE:  The SHARK TANK rerun lost 0.1 in final numbers, and so did the rerun of GRANDMA GOT RUN OVER BY A REINDEER on CW. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH took Friday cable, up 0.13 to 1.16, with lead-in GOLD RUSH: THE DIRT up […]

        NETWORK FINALS:  MASTERCHEF gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Paramount’s YELLOWSTONE premiered with a fairly good 0.41 in 18-49s, but its big news was in the 50+ demo, where it had a huge 2.00 rating that put it […]