A steep Night 12 drop brought the OLYMPICS to a new low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

Because primetime football affected 3 of the networks, last night’s numbers are still something of a mess, but this much is clear–the Emmys were down. ABC:  The EMMY AWARDS fell 10% from last year to 3.8, and speculation will center on the combination of increasingly cable-centric awards going to less-watched shows, the tedium of Modern […]

Super Bowl promos seemed to help FOX’s line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  AMERICA’S GOT TALENT continued to hold the nation’s eyes. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

On a night when a pulse-pounding hour of HOMELAND conclusively answered the question “Can this season be as good as the first?” (the answer is Yes), the broadcast networks continued their fall in more ways than one. ABC:  666 PARK AVENUE now has to be considered officially in trouble, with a 1.7 that’s well below […]

Here are the full week sports ratings for Monday February 10 through Sunday February 16, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart for the same […]

NBC had a relatively weak Sunday night, but it still won the night handily.  CBS had a very good Sunday, as the 4:30 pm national NFL game went into overtime and ended closer to 8 pm than the expected 7:30 pm.  ABC bounced back a bit from last week, while FOX took it on the […]

ABC easily won last night with a 3.8 adult 18-49 rating by ditching its regular lineup in favor of the 46th annual CMA Awards.  However, the CMAs were well below last year’s telecast, which aired on a Wednesday.  Any schedule or time time period change runs the risk of further accelerating the natural decline in network […]