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SKEDBALL: March Madness through Friday #2

Chart updated with persons 2+ audiences for the four games played Friday, March 27, 2015 (the second and final day of the Sweet 16 Round): Telecast 57: CBS 7 pm #2-Gonzaga 74 #11-UCLA 62 (Gonzaga up 35-28 at half) Telecast 58:...
by Mitch Metcalf
 
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SKEDBALL: March Madness TV Ratings through Second Thursday

Updated ratings for the NCAA Men’s Basketball Tournament through the second Thursday of March Madness (the first night of the Regional Semifinals). Two games have been added to the CBS averages, and two games have been ad...
by Mitch Metcalf
 
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Broadcast Weekly and Season Averages

Week 38 of the broadcast season (June 4-10) was won by FOX with a 1.55 in prime time, up from last week’s 1.20 (thanks to the arrival of Gordan Ramsay’s two shows Hell’s Kitchen and MasterChef).   NBC fell t...
by Mitch Metcalf
 
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THE SKED’S PILOT + 1 REVIEW: “Person Of Interest”

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may hav...
by Mitch Salem
 
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The Sked: TUESDAY RATINGS May 29

America’s Got Talent powered NBC to another nightly victory last night.  A repeat AGT scored a 2.0 preliminary rating with Adults 18-49 at 8 pm, and an original hour at 9 pm averaged a 3.7 rating (up from the showR...
by Mitch Metcalf
 
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THE SKED: Tuesday Ratings – Network Scorecard – 9/27/11

> On a night without a lot of movement, sometimes standing still works out for the best. FOX:  Zooey Deschanel may not be a mainstream movie star, but her Manic Pixie Dream Girl charms are definitely making her one on TV:&...
by Mitch Salem
 
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The Sked: TUESDAY RATINGS July 10 — Preliminary All-Star Game Results

FOX’s coverage of the Major League Baseball All-Star Game is averaging a 2.9 preliminary rating with Adults 18-49.  Remember, that fast nationals do not correctly measure live sports programming.  After the west coast...
by Mitch Metcalf
 
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The Sked: Monday Week 7

Another winning Monday night for NBC, although the 4.0 adult 18-49 rating in the preliminary fast nationals is actually at the low end for this season.  CBS, ABC and FOX are back to where they were three weeks ago, before the ...
by Mitch Metcalf
 
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The Sked: SUNDAY RATINGS July 1: Olympic Fever Begins to Build

A terrific night for NBC as the Sports division took control of Sunday night from the Entertainment division.  U.S. Olympic Trials coverage of three sports dominated the other networks, posting a 2.5 preliminary Adult 18-49 ra...
by Mitch Metcalf
 
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The Sked: MAY SWEEP UPDATE — Halfway to the Finish Line

With two full weeks in for the May Sweep (official ratings for April 26-May 8 and fast national ratings for May 9), here’s an early look at the final major ratings sweep period of the broadcast season, when ratings are me...
by Mitch Metcalf
 
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THE SKED: A CBS Shuffle

  CBS has reversed its previous strategy of launching GOLDEN BOY with two Tuesday airings and then moving it to the Friday 9PM slot.  Instead, the show will remain on Tuesdays, with that night’s VEGAS shifting to Fr...
by Mitch Salem
 
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THE SKED: Ad Age Shows Us the Network Money – Part I

  Advertising Age has issued its yearly survey of the actual prices (more or less) being charged by networks for 30-second national ads in their primetime programming, which allows us to do some back-of-the-envelope calcul...
by Mitch Salem
 
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THE SKED’S PILOT + 1 REVIEW: “Unforgettable”

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may hav...
by Mitch Salem
 
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Articles

SKEDBALL: March Madness TV Ratings through Second Sunday

Updated ratings for the NCAA Men’s Basketball Tournament through the second Sunday of March Madness (the Regional Finals). Two games have been added to the CBS averages, and two games have been added to the TBS average. C...
by Mitch Metcalf
 
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THE SKED PILOT REPORT: PREMIERING TONIGHT – CBS’s “Unforgettable”

>Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques sho...
by Mitch Salem
 
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