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FRIDAY MAY 25 BOX OFFICE RESULTS

The 21st weekend of 2012 is looking like a stunningly weak $138 million for the Top 12 films Friday-Sunday, down 36% from this weekend last year (one of those rare 2011 bright spots) and down 19% from the more normal four-year ...
by Mitch Metcalf
 
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SHOWBUZZDAILY EARLY WEEKEND BOXOFFICE REPORT 5/26/12

The “kids” didn’t show up for MEN IN BLACK 3 (Sony) on Saturday–it was wishful thinking to believe they would, considering the franchise’s decade-long absence–and the result, according to pre...
by Mitch Salem
 
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FRIDAY MAY 18 BOX OFFICE RESULTS

The 20th weekend of 2012 is looking like a disturbing $132 million for the Top 12 films, down 17% from both this weekend last year and the four-year average for the same weekend.  Marvel’s The Avengers continues to do we...
by Mitch Metcalf
 
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SHOWBUZZDAILY WEEKEND BOXOFFICE SCORECARD – 5/27/12

    Don’t hold your breath for Men In Black 4.   OPENINGS:  The US 3-day weekend numbers on MEN IN BLACK 3 (Sony) are in accord with last night’s lackluster preliminary estimate of $55M.  Sony is pr...
by Mitch Salem
 
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WEEKEND STUDIO ESTIMATES May 25-27

Men in Black 3 now looks like a $55.0 million weekend, according to the studio estimate this morning (up from yesterday’s early estimate and now exactly hitting our forecast in Wednesday’s ShowBuzzDaily Weekend Pre...
by Mitch Metcalf
 
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SHOWBUZZDAILY EARLY FRIDAY BOXOFFICE REPORT – 6/1/12

  At a cost of $175M (meaning $300M+ with global marketing), SNOW WHITE AND THE HUNTSMAN (Universal) is a long way from profit.  But credit the studio with making “Snow White” seem cool enough to garner a soli...
by Mitch Salem
 
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WEEKEND STUDIO ESTIMATES May 18-20

Marvel’s The Avengers now looks like a $55.1 million weekend, according to the studio estimate this morning (now exactly hitting our forecast in Wednesday’s ShowBuzzDaily Weekend Predictions).  The new films this ...
by Mitch Metcalf
 
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SHOWBUZZDAILY MEMORIAL DAY BOXOFFICE SCORECARD

    Beware of studio estimates and round numbers. OPENINGS:  In order to get MEN IN BLACK 3 (Sony) to a round $70M for the 4-day weekend, the studio had to claim the lowest Monday drop of the market’s Top 9 fil...
by Mitch Salem
 
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SHOWBUZZDAILY EARLY FRIDAY BOXOFFICE REPORT

How big a flop is BATTLESHIP (Universal)?  Even bigger than the catastrophic John Carter, that’s how big.  According to early Friday numbers at Deadline, Battleship is headed for a $9.5M opening day, and if that number ...
by Mitch Salem
 
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ShowBuzzDaily SUMMER MOVIE DRAFT Update

With the only two movies that have opened so far in the ShowBuzzDaily Summer Movie Draft, Team Metcalf has expanded the early lead to $402.8 million.  Dark Shadows (the #17 pick overall) opened this past weekend with an okay...
by Mitch Metcalf
 
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THE SKED’S MOVIE PROMO WATCH: Super Bowl Edition

> In these heady moments after the NY Giants’ triumphant victory over the New England Patriots (I’d say “Sorry, New England fans,” but I wouldn’t mean it), let’s take a moment to look at the ...
by Mitch Salem
 
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SHOWBUZZDAILY FRIDAY BOXOFFICE SCORECARD – 5/18/12

    Audiences sank Universal’s Battleship. OPENINGS:  There’s no way to spin the arrival of BATTLESHIP (Universal)  as anything other than a horribly expensive flop.  Its $9M opening day is even less th...
by Mitch Salem
 
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WEEKEND STUDIO ESTIMATES June 1-3 — Snow White Leads Soft Box Office

Snow White and the Huntsman now looks like a $56.255 million weekend, according to the studio estimate this morning (up a touch from yesterday’s early estimate and exceeding our forecast in Wednesday’s ShowBuzzDail...
by Mitch Metcalf
 
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FULL WEEK BOX OFFICE ACTUALS and YEAR TO DATE May 21-27

Now 21 full weeks into 2012, year-to-date domestic box office is running 15% ahead of last year’s pace.  Just two weeks ago, box office was running 21% ahead of 2011.  The past week was off a stunning 32% from the sam...
by Mitch Metcalf
 
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SHOWBUZZDAILY EARLY WEEKEND BOXOFFICE REPORT – 5/19/12

  The news didn’t get any better for BATTLESHIP (Universal) on Saturday.  According to preliminary numbers at Deadline, the aquatic disaster couldn’t even manage a 10% increase on its 2d day of release (in com...
by Mitch Salem
 
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