SUNDAY HBO:  Westeros ruled the night, as GAME OF THRONES took the Sunday lead now that The Walking Dead and The Bible are done, down just a tick from last week’s premiere to 2.3, plus another 0.6 for the 10PM re-airing.  (Remember, as always, that pay-TV numbers reflect the entire country even though only […]

  The regular season NFL roared back to life. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  With one notable exception, midseason continued to look fairly positive for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  The X Factor ended its season with no miraculous ratings recovery. FOX:  Although THE X FACTOR‘s season finale was up 0.5 from last week to 1.7, that number was down a horrific 1.4 from last year’s finale, barely more than half as strong.  With 3 weekly hours of primetime in the balance, FOX has […]

Thursday night’s Winter Olympic coverage from Sochi averaged a 5.9 adult 18-49 rating in the fast nationals from 8-11 pm on NBC.  This is down one tenth from last Thursday’s first-ever Opening Ceremony-eve coverage (a 6.0 rating when no medals where at stake).  Also, last night’s coverage was slightly behind the the same night in […]

  The WINTER OLYMPICS stayed subdued. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

Here are the full week sports ratings for Monday August 3 through Sunday August 9, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size now 200K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart […]

  On a Father’s Day dominated by reruns, the star of the night was John Bolton. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of […]