December 18, 2011


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Written by: Mitch Salem
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The news didn’t get any better for Hollywood on Saturday.  In fact, according to preliminary numbers at Deadline, the downhill ride got steeper for SHERLOCK HOLMES:  GAME OF SHADOWS.  The film had virtually no increase from Friday to Saturday, and if those numbers hold, its full weekend tally will probably be around $40M, below even reduced expectations.  (And that number could well fall still further when Monday’s actuals are released.)  

ALVIN & THE CHIPMUNKS:  CHIPWRECKED had its Saturday matinee bump and at least remains on target for its reduced $23.5M estimate, and YOUNG ADULT should also get to its reduced level of expectation.  MISSION: IMPOSSIBLE – GHOST PROTOCOL held steady on Saturday and should hit its $12.5M target.  As expected, NEW YEAR’S EVE will have a moderate drop from its low start, while THE SITTER was unable to sustain a second weekend. 
Stay with SHOWBUZZDAILY all weekend for updated boxoffice numbers and analysis!


About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."