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EARLY FRIDAY BOX OFFICE: “Justice League” Falters, “Wonder” Surges, “The Star” Dim

Posted November 18, 2017 by Mitch Salem

  JUSTICE LEAGUE (RatPac/DC/Warners) was supposed to be the jewel in the DC crown, the Avengers that would push its megafranchise to the next box office level.  That’s what justified spending a reported $450M on production (and then more production) and marketing, making it one of the most expensive movies in history.  But tonight it’s […]

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EARLY FRIDAY BOX OFFICE: “Mummy” Stays In Grave, “Wonder Woman” Triumphs

Posted June 10, 2017 by Mitch Salem

  THE MUMMY (Perfect World/Universal) is a disaster, although the studio and its minions will try to spin otherwise through the course of the weekend.  According to preliminary numbers at Deadline, it earned $12M on opening day ($2.7M of it from Thursday night), which puts it in line for a $30M weekend and a US […]

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EARLY FRIDAY BOX OFFICE: “50 Shades Freed” Solid, “Peter Rabbit” OK, “15:17 To Paris” Slow

Posted February 10, 2018 by Mitch Salem

  Although still down steeply from Fifty Shades of Grey, FIFTY SHADES FREED (Perfect World/Universal) is opening on par with the initial sequel Fifty Shades Darker.  According to preliminary numbers at Deadline, Freed earned $18.4M on its first day (including $5.6M from Thursday night), down 14% from Darker, which could translate into a $40M weekend, […]

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EARLY FRIDAY BOX OFFICE: “Mockingjay 2″” Takes Black Friday Ahead of “Good Dinosaur” & “Creed”

Posted November 28, 2015 by Mitch Salem

  The box office typically dives on Thanksgiving Day when audiences (especially families) are otherwise occupied, then jumps back on Black Friday, and such was the case again this year.  According to preliminary numbers at Deadline, THE HUNGER GAMES: MOCKINGJAY PART 2 (Lionsgate) was comfortably #1 for the day while continuing to run behind the […]

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EARLY FRIDAY BOX OFFICE: “Inside Out” Takes The Day, But “Jurassic” Lies In Wait

Posted June 20, 2015 by Mitch Salem

  INSIDE OUT (Pixar/Disney) is in line for the biggest non-sequel opening in the history of animation.  Preliminary numbers at Deadline have it winning Friday with $32.8M (that includes $3.7M from Thursday night), on its way to a weekend that should be at least $85M–and could be more, since word of mouth should be sky-high.  […]

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EARLY FRIDAY BOX OFFICE: “Cars 3″” Low On Gas, “All Eyez On Me” A Sleeper Hit

Posted June 17, 2017 by Mitch Salem

  CARS 3 (Pixar/Disney) will have a strong Fathers Day, which in turn will make its weekend multiple look good, but it’s off to a disappointing start.  In preliminary numbers at Deadline, its opening day is pegged at $19.1M (including $2.8M from Thursday night), down 25% from the first day of 2011’s Cars 2 ($25.7M), […]

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EARLY FRIDAY BOX OFFICE: “Boss Baby” vs. “Beauty” & “Smurfs” vs. “Going In Style”

Posted April 8, 2017 by Mitch Salem

  There are two neck-and-neck races at the top of the weekend box office, but neither is especially thrilling. The #1-2 slots will be fought between holdovers.  According to preliminary numbers at Deadline, THE BOSS BABY (DreamWorks Animation/20th) had a $6.8M Friday, and BEAUTY & THE BEAST (Disney) earned $6.6M.  That should put both of […]

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EARLY FRIDAY BOX OFFICE: “Incredibles 2″” Superheroic, “Tag” Mild, “Superfly” Awful, “Ocean’s 8″” Holds OK

Posted June 16, 2018 by Mitch Salem

  After a few mild weeks, INCREDIBLES 2 (Pixar/Disney) has the summer box office back in blockbuster mode.  It’s on pace to easily break Finding Dory‘s $135.1M animation opening record.  According to preliminary numbers at Deadline, Incredibles 2 had a massive $69M Friday (including $18.5M from Thursday night), far better than Dory‘s $54.7M.  If business […]

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