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EARLY FRIDAY BOX OFFICE: “Split” On Top, Shyamalan’s Return Beats “XXX” and Xander Cage

Posted January 21, 2017 by Mitch Salem

  After years in the wilderness, M. Night Shyamalan returned to profitability with last year’s The Visit, and based on preliminary numbers at Deadline, SPLIT (Blumhouse/Universal) will build on that success.  Opening day was $13.5M (including $2M from Thursday night), far ahead of Visit‘s $9.2M, and the weekend could be as high as $35M, a […]

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THE BIJOU: Early Weekend Boxoffice – 9/24/11

Posted September 25, 2011 by Mitch Salem

>Not a lot of change in the numbers as early Saturday results are factored in.  Deadline reports THE LION KING at #1 with $22M, MONEYBALL 2d with $21M, and DOLPHIN TALE 3rd with $20M, so any or all of those could shift as fuller counts are completed.  ABDUCTION is reported to have edged up to […]

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EARLY FRIDAY BOX OFFICE: “Light Between Oceans,” “Morgan” Flop On Labor Day Weekend

Posted September 3, 2016 by Mitch Salem

  Although it’s possible for a horror or action movie to make some money over Labor Day weekend, no studio opens a movie it cares about for the holiday that repels moviegoers.  This weekend’s openings won’t change that rule.  THE LIGHT BETWEEN OCEANS (DreamWorks/Reliant/Participant/Touchstone/Disney) was probably envisioned as an awards-worthy project when it was originally […]

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EARLY WEEKEND BOX OFFICE: “Guardians” Stays Huge

Posted August 3, 2014 by Mitch Salem

  GUARDIANS OF THE GALAXY (Marvel/Disney) held strongly on Saturday despite its massive opening day.  According to preliminary numbers at Deadline and elsewhere, the outer space superhero romp dropped about 15% from Friday (which included $11.2M from Thursday night shows) to $32M.  That’s a better Day 2 hold than Transformers: Age of Extinction, Godzilla or X-Men: Days of […]

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EARLY WEEKEND BOX OFFICE: “Spider-Man” Slips But Still Dominates

Posted May 4, 2014 by Mitch Salem

  THE AMAZING SPIDER-MAN 2 (Sony) didn’t succeed in outperforming other recent superhero movies in its Saturday matinees, and probably won’t supplant Captain America 2 as the year’s #1 opening to date, but it’s still rolling in money.  According to preliminary numbers at Deadline, Amazing 2 dropped 4-6% on Saturday (by comparison, Captain 2 fell […]

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EARLY FRIDAY BOX OFFICE: “Ghostbusters” No Scare For “Pets”

Posted July 16, 2016 by Mitch Salem

  The $17.1M opening day (including $3.4M from Thursday night) for GHOSTBUSTERS (Columbia/Sony) reported in preliminary numbers at Deadline would be fine if the movie were at the same budget level as previous Paul Feig/Melissa McCarthy collaborations The Heat or Spy.  But Ghostbusters cost 2-3x as much, $275M+ including production and global marketing, and a […]

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EARLY WEEKEND BOXOFFICE – 3/2/13

Posted March 3, 2013 by Mitch Salem

  JACK THE GIANT SLAYER (Warners) climbed in its 2nd day of release, but not high enough to make any real difference.  Jack, according to preliminary numbers at Deadline, had a 60% Saturday bump, a good-but-not-great family audience increase (Escape From Planet Earth rose 80% on its 2d day a couple of weeks ago), which […]

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EARLY FRIDAY BOX OFFICE: “X-Men: Apocalypse” Underwhelms, “Alice 2″” Flops

Posted May 28, 2016 by Mitch Salem

  Franchises are the lifeblood of Hollywood, so it has to chill studios to see three of those entries falter in a single 2-weekend period, especially since the stakes are higher for this week’s arrivals than last week’s Neighbors 2. Based on the preliminary $27M Friday number at Deadline, X-MEN: APOCALYPSE (TSG/20th) is running almost […]

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