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HOLIDAY FRIDAY BOX OFFICE SCORECARD: Hobbit, Unbroken, Into the Woods Stay Strong

Posted December 27, 2014 by Mitch Salem

  Hollywood continued to have box office gifts to unwrap on the day after Christmas. WIDE RELEASE:  THE HOBBIT:  THE BATTLE OF THE FIVE ARMIES (New Line/MGM/Warners) gained 19% from Christmas Day on Friday to $15.7M, putting it back in first place, which it will probably hold for the 3-day weekend.  That 19% increase is […]

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THE BIJOU: Friday Boxoffice Footnotes – 11/4/11

Posted November 5, 2011 by Mitch Salem

> TOWER HEIST hurts Universal on several levels.  It’s a big-budget movie (with marketing costs included, the total is likely $200M) in a genre that doesn’t necessarily travel well, and it was the studio’s big year-end release.  And just to make things worse, next week its pair of Stiller and Murphy have to face off […]

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EARLY FRIDAY BOX OFFICE: “Hobbs & Shaw” Beats Back “Scary Stories,” “Dora” & More

Posted August 10, 2019 by Mitch Salem

  On a weekend prizing quantity of newcomers over box office quality, HOBBS & SHAW (Universal) will easily retain the crown, despite a 70% Friday-to-Friday drop to $7.1M, per preliminary numbers at Deadline.  The Fast & The Furious franchise tends to be frontloaded, and that 70% drop is actually better than the 76% for Fate […]

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EARLY FRIDAY BOX OFFICE: “Lego Movie 2” Cracks, “What Men Want” & “Cold Pursuit” OK

Posted February 9, 2019 by Mitch Salem

  THE LEGO MOVIE 2: THE SECOND PART (Warners Animation) is looking like a textbook example of a studio watering down its own franchise.  Warners jumped into 2 spin-offs before even reaching its first official sequel, and the result according to early numbers at Deadline is a $8.9M opening day, down 48% from the first […]

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EARLY FRIDAY BOX OFFICE: “Secret Life of Pets” Makes “Mike & Dave” Roll Over & Play Dead

Posted July 9, 2016 by Mitch Salem

  For the fourth consecutive weekend, an animated movie will lead the box office, as Finding Dory‘s mantle is taken by THE SECRET LIFE OF PETS (Illumination/Universal).  With a $38M Friday (including $5.3M from Thursday night) reported in preliminary numbers at Deadline, Pets is on track for a $95M weekend, which would make it the […]

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EARLY FRIDAY BOX OFFICE: “Godzilla: King of Monsters” Wins But Doesn’t Devour, “Rocketman” OK, “Ma” Slow

Posted June 1, 2019 by Mitch Salem

  It’s too soon to tell just how GODZILLA: KING OF THE MONSTERS (Legendary/Warners) will fare based on its $19.7M opening day (including $6.3M from Thursday), per preliminary numbers at Deadline.  The reason is that the two previous installments of what Warners calls its “Monsterverse” have had strikingly divergent trajectories at the US box office.  […]

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BEHIND THE FRIDAY BOX OFFICE – 12/27/13

Posted December 28, 2013 by Mitch Salem

  OPENINGS:  THE WOLF OF WALL STREET (Paramount/Red Granite) fell behind American Hustle on Friday, dropping 6% to $6.3M, but considering that it’s a polarizing, 3-hour, hard-R saga that people aren’t even sure whether to call a black comedy or a drama, that’s still a fine result, and the film is likely to earn $50M+ […]

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FRIDAY BOX OFFICE: “The Dark Tower” Short, “Kidnap” OK, “Detroit” Low

Posted August 5, 2017 by Mitch Salem

  THE DARK TOWER (MRC/Columbia/Sony) will probably win the weekend, but in unimpressive fashion.  It had a $7.7M opening day (including $1.8M from Thursday night), putting it on track for a $19M weekend.  The production budget was reportedly kept reasonable in the $60Ms, but Sony gave it an A-level marketing campaign, which will put total […]

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