The Martin Luther King Day holiday tends to be a day off more for schoolchildren than for adult employees, meaning that at the boxoffice, it benefits family movies–of which there’s a distinct shortage right now. For adult-oriented films, the Friday gross is often around 25-30% of the 4-day weekend total (with new openings at […]
It’s a deja vu weekend, as THE ACCOUNTANT (RatPac/Warners) had a $9M opening day (including $1.35M from Thursday night), according to preliminary numbers at Deadline, almost identical to last Friday’s $9.3M for The Girl On The Train (including $1.23M from Thursday night), another adult-aimed thriller with a production budget in the $40M range and […]
OPENINGS: OUT OF THE FURNACE (Relativity) will do nothing to change the reputation of the first weekend in December as a terrible time to open a new movie. Even in a more robust weekend, the grim quasi-art film, quasi-action thriller would have had a hard time (and the presence of Christian Bale didn’t help […]
The real world, in the form of terrible reviews and dim word of mouth, caught up with BATMAN V. SUPERMAN: DAWN OF JUSTICE (DC/RatPac/Warners) on Friday. Actually, the signs had been there since midweek, although Warners and its box office pets had obscured the fact for a few days by comparing the daily results […]
The movie that set the all-time highest opening weekend record last week? It’s gonna win this weekend, too. THE AVENGERS: Disney‘s estimate of a $100M weekend may be aggressive (although with Mother’s Day in the mix, maybe not), but it hardly matters, since Avengers will barrel past the $75M current 2d weekend record with […]
VENOM (Tencent/Columbia/Sony) is the first big-budget action movie to open since The Meg in mid-August, and that (plus a huge marketing campaign) seems to have gotten it past murderous reviews for an enormous start, the biggest ever in October. Preliminary numbers at Deadline have opening day at $32.3M (including $10M from a Thursday that […]
None of the weekend’s openings were expected to come near last week’s blockbuster opening, and none will. The target Christian audience is turning out for RISEN (Affirm/Columbia/Sony), with preliminary numbers at Deadline putting it at $4.25M for Friday. Given its demographics, Risen should hold well through the weekend, particularly on Sunday, which could give […]
There were no new openings for New Year’s weekend, and not much in the way of surprises among the returning titles. ROGUE ONE (Lucasfilm/Disney) continued its ride through the holidays with $18.1M on Friday according to preliminary numbers at Deadline. That’s up about 8% from Thursday, and business should go down on New Year’s […]