OPENINGS:  BOO 2! A MADEA HALLOWEEN (Lionsgate) took the weekend with $21.7M, down 24% from last year’s first Boo.  That puts it behind all the previous Madea openings except A Madea Christmas, which had the entire holiday corridor for its run.  Last year’s installment had an exceptionally good Weekend 2 hold, down just 40% […]

  OPENINGS:  FREAKY (Blumhouse/Universal) led the weekend at $3.7M.  It was the third consecutive weekend that a Universal-branded film opened at #1 (aided by the studio’s deal with AMC that allows its films to hit digital 3 weeks after theatrical release) and the fifth new #1 to open in the $3.1-4.1M range.  Like the others, […]

  OPENINGS:  BIRDS OF PREY (DC/Warners) was supposed to be the year’s first tentpole smash, but at $33.3M in the US, it was a dismal disappointment, by far the lowest start for this generation of DC movie properties.  It was also weak overseas with $48M in all major markets except Japan and China (where of […]

Weekend #29 of 2012 looks like what last weekend should have been: $272 million for the top 12 films, up 50% from last year’s comparable weekend and up 67% from the four-year average for the weekend. Opening at 4,404 theaters, The Dark Knight Rises from Warner Brothers should average $43,600 per theater (for a $192 million […]

  There were no surprises at the Thursday box office, and certainly no pleasant ones for the previous day’s openings.  Ticket sales won’t have the usual Friday pop today, as many have other plans for the 4th of July, but Saturday should rebound nicely. OPENINGS:  All of the Wednesday arrivals dropped on their 2d day […]

  Even with a new horror movie in the market, A QUIET PLACE (Paramount) continued to over-perform, down just 46% from last Friday according to preliminary numbers at Deadline to $10.2M, putting it on track for a $35M 2nd weekend.  That’s the same hold as last year’s Split, and with higher numbers, suggesting that Quiet […]

Ten days into the three-week holiday movie season, 2012 is now 9% behind the average 10-day total over the last several years ($264 million this year for the first ten days versus $290 million on average 2004-2011).  However, 2012 remains 16% behind the last time Christmas fell on a Tuesday (2007 — $316 million the […]

  Despite the expected Saturday surge from Big Hero 6, DUMB & DUMBER TO (Red Granite/Universal) looks like it should hold on for the weekend win.  Dumb pulled in $14.4M on Saturday, according to preliminary numbers at Deadline, which was up 2% from Friday, and should give the comedy $37M for the weekend. BIG HERO […]