If preliminary numbers at Deadline hold, the Weekend 2 drop for CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney) will be in line with comparable superhero epics.  Its second Friday looks like $19.5M, which would be down about 74% from last week’s opening day.  That compares to Friday-to-Friday drops of 75% for Avengers: Age of Ultron, 71% […]

Weekend #20 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND May 13-15, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection Money Monster Sony R n/a 9.5 24 14 38 The Darkness High Top PG13 n/a 4.5 11 2 13 […]

  OPENINGS:  Word of mouth kicked in on Saturday for CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney), which fell a mild 19% from opening day, much better than the 38% drop for Batman v Superman and the 33% for The Avengers: Age Of Ultron (although not quite as good as the 10% for Iron Man 3, 14% for The Avengers […]

  Deadline is reporting a preliminary opening day of around $75M (including $25M from Thursday night) for CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney), and one has to wonder:  are audiences getting the teensiest bit tired of superhero spectacles?  That $75M is a giant number, of course–it blows away the $36.9M that Captain America: Winter Soldier earned […]

Weekend #19 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND May 6-8, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection Captain America: Civil War Dis PG13 93% 206.5 518 595 1,113 Note: Although critic reviews are not related to […]

  OPENINGS:  The biggest noise of the weekend by far was made outside the US, where CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney) began its global campaign, and earned $200.2M in 63 territories comprising about two-thirds of the international terrain (not including China and Russia, among others).  Disney has made it clear that that this is an […]

  With summer blockbuster season just days away, none of the studios brought their A game this weekend.  KEANU (New Line/Warners) isn’t going to do for Keegan Michael-Key and Jordan Peele what Trainwreck did for Comedy Central colleague Amy Schumer:  Trainwreck earned $10.7M on its opening day, and based on preliminary numbers at Deadline, Keanu […]

Weekend #18 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND April 29-May 1, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection Keanu WB R 19% 15.5 46 8 54 Mother’s Day OpenR PG13 n/a 10.5 27 23 50 Ratchet […]