By superhero movie standards, SHAZAM (DC/New Line/Warners) was moderately priced, with around $225M in production/marketing costs.  Preliminary numbers at Deadline put its opening day at $20M (including $5.9M from Thursday), and although that’s a cut below comic book blockbusters like Captain Marvel ($61.7M), Spider-Man: Homecoming ($50.8M) or Wonder Woman ($38.2M), it’s solidly in line with […]

  MINIONS (Illumination/Universal) was expected to enfold the weekend box office in its little yellow fingers, and so it is.  Preliminary numbers at Deadline give it a $45M opening day, which appears to be the largest opening in the history of movie animation (the asterisk is because we now consider “Friday” to include Thursday night, […]

>The second weekend of 2012 looks to be fairly anemic: $103 million for the top 12 films for the traditional three-day Friday-Sunday period.  This would be down 11% from the same weekend in 2011 and down 28% from the same weekend average for the past several years.  Basically, there is just not enough heat or […]

Weekend #28 of 2015 is looking like $194 million for the top 12 films this weekend, slightly above the norm for this weekend and way above last year’s very soft weekend (see comparisons below).  [Note: a previous version of this post had incorrect estimated weekend totals.] Minions from Universal should open with a $108 million three-day weekend. Early reviews at RottenTomatoes […]

  OPENINGS:  By horror movie standards, INSIDIOUS: THE LAST KEY (Blumhouse/Universal) didn’t collapse on Saturday (down 13%), and that propelled it to a very solid $29.3M weekend, which among horror product in that first-weekend-in-January slot puts it behind only The Devil Inside‘s $33.7M (by way of comparison, that one fell 30% on its Saturday).  Last […]

  OPENINGS:  There’s no way to spin the $10.5M US opening of  Steven Spielberg’s WEST SIDE STORY (20th/Disney), and its even worse $4.4M start in 37 overseas territories (with $2.8M of that from France and the UK), as anything but flat-out bad.  Unlike other 2021 musicals like In the Heights ($11.5M opening even with a […]

The 34th weekend of the year is looking like $99 million for the top 12 films, up a decent 10% from the average for this weekend.  Opening at 3,046 theaters Wednesday (a bit above the 2,886 average theater count for opening weekends the last two years), The Mortal Instruments: City of Bones from Sony should average $4,100 per theater for the […]

Weekend #16 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND April 15-17, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection The Jungle Book Dis PG 92% 78.0 235 625 860 Barbershop: The Next Cut WB PG13 75% 20.5 75 […]