OPENINGS:  CRAZY RICH ASIANS (Color Force/SK Global/Warners) had a strong 42% Saturday bump, an especially bright sign for a film that might have been expected to play as front-loaded for a niche audience.  That pushed its weekend to $25.2M, with a total of $34M since its Wednesday opening.  It was just slightly below the […]

  OPENINGS:  With the addition of Saturday and overseas numbers, SOLO (Lucasfilm/Disney) is starting to shift from a disappointment to a potential disaster.  In the US, Solo fell 30% on Saturday (by comparison, last year’s Memorial Day opening Pirates of the Caribbean 5, a movie no one particularly loved, dropped only 14% on its Saturday, […]

Weekend #35 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND August 26-28, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection Don’t Breathe Sony R 91% 18.5 52 48 100 Mechanic: Resurrection LG R n/a 7.5 17 27 44 Hands of […]

  OPENINGS:  January is often welcoming to low-budget horror, but that didn’t help THE DAMNED (Vertical), which found $800K at 732 theaters, a meager $1100 weekend per-theater average. HOLDOVERS:  Flooding the holiday zone with family entertainments worked out very well for the studios, which had a quartet of bona fide smash hits between Thanksgiving and […]

  None of the weekend’s openings were expected to come near last week’s blockbuster opening, and none will.  The target Christian audience is turning out for RISEN (Affirm/Columbia/Sony), with preliminary numbers at Deadline putting it at $4.25M for Friday.  Given its demographics, Risen should hold well through the weekend, particularly on Sunday, which could give […]

  OPENINGS:  LITTLE WOMEN (Columbia/Sony) had a solid start with $16.5M over the 3-day weekend ($29M since Wednesday).  The next week will be particularly difficult to predict because of the midweek holiday, after which schools will mostly remain closed but some adults will be going back to work.  If Little Women can reach $50M by […]

  OPENINGS:  THE ADDAMS FAMILY (BRON/MGM) proved to be a still-fertile source of IP with a solid $30.3M US start, and the cartoon should benefit from closed schools on Columbus Day for a robust 4-day weekend total.  Production costs were reportedly on the low end of animation, so a 3x multiple to $90M should go […]

Weekend #35 of 2012 looks fairly similar to the Labor Day weekends over the past few years.  Only about $81 million for the top 12 films this weekend (defined as the three-day Friday-Sunday portion we always concentrate on), and very little chance of any new film breaking out on what is traditionally a very rough […]