The box office is starting to stabilize after a rough first quarter of the year. This weekend’s top 12 films should total about $120 million, within 3% of the same weekend in recent years and the second weekend in a row to buck the strong downward trend most of the winter. Opening at a slightly […]
OPENINGS: Despite a bounty of new titles, nothing touched the holdover at the top of the weekend box office. The newcomer with the closest claim to “success” in the US was THE POPE’S EXORCIST (Screen Gems/Sony), with $9.2M. The horror movie also reported $27.4M in overseas release, which would put it on a road […]
OPENINGS: The limits of the pandemic-era box office, not to mention the historically lowest-grossing holiday weekend of the year, were tossed aside by the super powers of the MCU, as SHANG-CHI AND THE LEGEND OF THE 10 RINGS (Marvel/Disney) obliterated the previous Labor Day weekend record ($26.4M/$30.6M for the 2007 edition of Halloween) with […]
This weekend is on track to be the fourth weekend in a row to be up over the previous years. Paranormal Activity 4 opens very large but will play out very quickly as the young, horror audience flocks to the first weekend. Tyler Perry puts down his Madea outfit and his writer-producer-director suit and simply […]
THE HITMAN’S BODYGUARD (Summit/Lionsgate) is off to a mild late-August start, but it will be enough to win the quiet weekend. Preliminary numbers at Deadline have opening day at $8.1M (including $1.7M from Thursday night), which should mean a $20M weekend. While that might not even land it in the top 50 August openings, […]
OPENINGS: MAGIC MIKE’S LAST DANCE (Warners) was produced as an HBO Max original, and then the new Warners ownership decided to give it a mid-level theatrical release in 1500 theaters. The result was an $8.2M weekend, considerably below the $12.9M launch of Magic Mike XXL in 2015 (at 3355 theaters). XXL had a leggy […]
OPENINGS: The male 18-34 demo was again at the center of the box office, largely fueling the $23.5M start for JACKASS FOREVER (Paramount), not quite at the level of the last product of the franchise, 2013’s Bad Grandpa, and its $32.1M start, but more than enough to ensure profitability at its low cost point. […]
OPENINGS: UNCHARTED (Columbia/Sony) had a strong start with $44.2M ($51M with the holiday Monday), once again largely due to the M18-34 demo, but also suggesting that Tom Holland may be emerging as an action star even without webs to spin. (Of course it didn’t hurt that Uncharted followed his mega-smash Spider-Man so closely that […]