Weekend #32 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND August 5-7, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection Suicide Squad WB PG13 32% 130.5 325 475 800 Nine Lives Europa PG n/a 7.5 20 25 45 Note: […]

  OPENINGS:  THE MARVELS (Marvel/Disney) fulfilled the ghastliest projections assigned to it, setting a new low for the MCU with a $47M US opening, and it was similarly dismal overseas, with $63.3M from 51 territories.  The internet is already bursting with theories that include “No one liked Captain Marvel in the first place” and the […]

Weekend #19 of 2015 is looking like $126 million for the top 12 films this weekend, somewhat below the norm for this weekend. Opening at around 2,700 theaters Friday (slightly below the 2,886 average theater count for opening weekends the last two years), Hot Pursuit from Warner Brothers should average a somewhat above average $6,600 per theater for the three-day […]

  OPENINGS:  WONKA (Warners) kicked off the holiday movie season with $39M, at the upper end of expectations.  As a family entertainment, it can look forward to a high multiple into January, and could reach $200M+ in the US, against around $250M in production/marketing costs.  The IP musical is even stronger overseas, where it expanded […]

  PACIFIC RIM: UPRISING (Legendary/Universal) was the right film at the right time this weekend, and although the preliminary numbers at Deadline have its opening day at $10.1M ($2.4M of it from Thursday night), just slightly ahead of the $9M for last Friday’s Tomb Raider, that should be enough to bring it to $26M for […]

Weekend #9 of 2014 is looking like an lame $102 million for the top 12 films, 33% behind the average for this weekend the past several years. With The Lego Movie returning to Earth and neither of the new movies this weekend looking like runaway hits, the box office is definitely cooling off. Opening at around […]

The 10th weekend of 2013 looks to be the first up weekend after six down weekends in a row.  The top 12 films Friday-Sunday should total $128 million, up 6 to 11% from the same weekend the last few years.  Keep in mind this is the weekend that has given us John Carter, Battle: Los […]

  OPENINGS:  TOMB RAIDER (MGM/Warners) was a reboot that no one asked for, and although franchise movies aren’t star vehicles, the casting of Alicia Vikander in the lead didn’t excite anyone either.  Its $23.5M US weekend won’t get it very far in recouping $200M+ in production/marketing costs.  Things are better overseas, where Tomb Raider earned […]