OPENINGS:  FIFTY SHADES FREED (Perfect World/Universal) declined a mild 17% from Fifty Shades Darker to $38.8M, suggesting that Freed will end up around $95M in the US  That wouldn’t be great compared to roughly $150M in production/marketing costs, but the Fifty Shades franchise has always made the bulk of its revenue overseas, and that’s […]

  OPENINGS:  Even in healthy times, Super Bowl weekend isn’t a fertile time for movie openings, the exceptions being counterprogramming like 2008’s Hannah Montana concert movie.  In that vein, this weekend featured the limited release of the animated EARWIG AND THE WITCH (GKids) at 430 theatres, for a $100K total that translated into a $230 […]

  OPENINGS:  INDIANA JONES AND THE DIAL OF DESTINY (Paramount/Lucasfilm/Disney) barely scraped the bottom of weekend expectations with $60M, and that studio estimate assumes an very strong Sunday.  The extremely expensive tentpole–$400M+ in production and worldwide marketing costs–combined an elderly franchise built around an 80-year old star with mediocre reviews following an ill-advised Cannes premiere, […]

  OPENINGS:  MALEFICENT: MISTRESS OF EVIL (Disney) had a weak $36M start in the US, down 48% from the $69.4 opening of the first Maleficent 3 years ago.  If Mistress of Evil manages the same multiple as its predecessor, it could reach $125M in the US, but that may be a stretch, because Maleficent opened […]

  OPENINGS:  MAGIC MIKE’S LAST DANCE (Warners) was produced as an HBO Max original, and then the new Warners ownership decided to give it a mid-level theatrical release in 1500 theaters.  The result was an $8.2M weekend, considerably below the $12.9M launch of Magic Mike XXL in 2015 (at 3355 theaters).  XXL had a leggy […]

  OPENINGS:  HOTEL TRANSYLVANIA 3: SUMMER VACATION (Sony Animation/Columbia/Sony) clocked in with a reliable $44.1M weekend, just about midway between the first Transylvania‘s $42.5M and the second’s $48.5M.  (Sticklers might note that this the first of the franchise to feature Thursday night screenings, giving it a slightly longer “weekend”.)  There are some other family movies […]

  OPENINGS:  EVIL DEAD RISE (Warners) modestly exceeded expectations with $23.5M, although that was still below the franchise’s last reboot in 2013 at $25.8M (which only reached a $54.2M total in the US and didn’t spawn a sequel).  Horror has become the most dependable genre in Hollywood, and Evil Dead Rise is the only one […]

  OPENINGS:  With an assortment of excuses (the World Series!  a video game release!  Halloween!  birthday parties?!?), VENOM: THE LAST DANCE (Marvel/Columbia/Sony) tottered to $51M in the US, down 43% from 2021’s Let There Be Carnage.  At this point it seems to be heading for $125M domestically, down from $213.6M.  Things are much stronger overseas, […]