NBC effectively had the night to itself. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

>The weekend studio estimates (based on Friday and Saturday actuals and projections for Sunday) are coming in slightly stronger than the weekend numbers posted yesterday (based on Friday actuals only).  The box office volume for the top 12 films is now looking like a very good $145 million for the weekend, up 11% from last […]

  For the studios, a Good Friday that generally lived up to its name. OPENINGS:  GI JOE: RETALIATION (Paramount/MGM) had a very solid second day, rising 48% for a $15.5M Friday.  That’s still only 2/3 of the $22.2M that its predecessor GIJoe: The Rise of Cobra did on its opening day (despite 3D ticket premiums […]

  FOX:  Any hope that ENLISTED could find itself some helpful word-of-mouth faded as its 2d episode fell 0.1 from the premiere to 0.6.  It was again 0.1 below RAISING HOPE, itself down 0.1 to 0.7.  Neither could complain about its 8PM lead-in, since BONES was relatively robust at a steady 1.5. NBC:  DATELINE was even […]

  This time, the ninjas chopped the bachelors. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  A flurry of season finales showcased just how bad things are getting for network TV. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

        NETWORK FINALS:  BIG BROTHER and AMERICA’S GOT TALENT gained 0.1 in final numbers, while CASTAWAYS and the reruns of SEAL TEAM, AMERICAN HOUSEWIFE and MODERN FAMILY dropped the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  FX’s AMERICAN HORROR STORY: APOCALYPSE continued the show’s […]

OPENINGS:  TERRIFIER 3 (Cineverse) broke through to a mainstream audience with an $18.3M weekend, which is more than the entire $10.6M run of 2022’s Terrifier 2 (that one’s highest weekend was $1.9M).  The new entry in the unrated, ultra-violent slasher series accomplished this with not just a low production budget, but reportedly a miniscule amount […]