March 11, 2012


More articles by »
Written by: Mitch Salem
Tags: , , , , ,


It’s too little to make any meaningful difference for JOHN CARTER (Disney), but according to Deadline, the giant-budgeted spectacle didn’t have a bad Saturday.  Preliminary numbers have Carter rising by around 30% over its Friday total, which could mean a weekend over $30M.  A nice weekend multiple, though, still won’t touch the mountain of deficit on this one.  Deadline also reports very early international numbers, which indicate around $15M on Friday (plus $13M earlier in the week) in most of the world except Japan and China, suggesting a $50M or so weekend that’s also not terrible, but far from what Carter would need to even dream of breaking even.

A THOUSAND WORDS (Paramount) also did well Saturday percentage-wise (up almost 50% from Friday), presumably because despite the PG-13 rating, as a silly comedy it’s playing to a family crowd.  But those numbers are even more meaningless than Carter‘s–it’s still headed for around a $6M weekend.  SILENT HOUSE (Open Road) could only hold even on Saturday, and is headed for a $7-8M total.
The weekend was owned by THE LORAX (Universal), which as expected had a huge Saturday, doubling its Friday, and what should be around a $42M weekend, down only about 40% from its big opening.  Other holdovers were in keeping with their Friday estimates.
Read Mitch Metcalf’s WEEKEND BOXOFFICE PREDICTIONS, and stay with SHOWBUZZDAILY all weekend for updated boxoffice and analysis!


About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."