TV is beginning its holiday hibernation. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Everything continued to drop. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  FOX’s regional MLB coverage gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Sports led Saturday cable, with Fox Sports 1’s WOMEN’S WORLD CUP matches at 0.51/0.29.  ESPN’s UFC telecast was at 0.42.  Univision’s COPA D’ORO match was at […]

        NETWORK FINALS:  THE GOLDBERGS, BLINDSPOT and MODERN FAMILY each gained 0.1 in final numbers, while BLACK-ISH lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  FX’s LEGION had a solid start with 0.69 in the 18-49 demo.  It was particularly strong with […]

  A NASCAR overrun may have been the highest-rated show of the night. ABC:  ONCE UPON A TIME rose 0.2 from last week to 2.2, but it’s still hovering half a point below its season average.  REVENGE edged up 0.1 to 1.8 (down 0.4 from season average), and RED WIDOW bid adieu by climbing 0.2 […]

  BROADCAST FINALS:  ABC aired a PARTY AT THE PALACE special at 0.29.  NBC’s TRANSPLANT dropped 0.03 to 0.09.  FOX’s MLB game was at 0.24.  CW’s originals were at 0.05/0.05.    Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  TNT’s NHL PLAYOFFS game was at 0.64.  On ESPN, BOXING was at 0.32, and the […]

  HBO reports that the initial airing of last night’s GIRLS Season 2 finale was watched by 632,000 total viewers.  That’s down about 37% from the Season 1 finale last year, and down about 27% from the Season 2 premiere–and even down 7% from the previous week, an odd result for a season finale but […]

  BROADCAST FINALS: ABC:  After a GLOBAL CITIZEN LIVE special at 0.20, it was an evening of season premieres, with CELEBRITY WHEEL OF FORTUNE down 0.76 from its January premiere to 0.40, SUPERMARKET SWEEP at 0.44 compared to its 1.0 premiere in 2020, and THE ROOKIE down 0.13 from its January premiere to 0.36. CBS:  […]