THE MASKED SINGER took a hit from the CMA AWARDS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

World Cup 2014 has arrived, and ESPN has to be very encouraged with the audience for the opening match (host country Brazil versus Croatia).  Yesterday the match averaged 4,040,000 total viewers (any age) and a 1.72 adult 18-49 rating.  This is well above the opening match in 2010 from South Africa at 9:25 am ET […]

  BROADCAST FINALS ABC:  BOY BAND HOLIDAY was at 0.53, followed by a Monday edition of THE BACHELORETTE at 0.47. CBS:  THE NEIGHBORHOOD gained 0.06 to 0.63, BOB HEARTS ABISHOLA was steady at 0.49, NCIS ticked down to 0.58, and NCIS: HAWAII was down 0.02 to 0.44. NBC:  THE VOICE lost 0.04 to 0.71.  A […]

  NETWORK UPDATE:  BIG BROTHER gained 0.1 and BEAUTY AND THE BEAST as well as the MOM rerun lost the same in final numbers.  CABLE HIGHLIGHTS:  With no NFL game this Thursday, MTV’s TEEN MOM took the night, steady at 1.00, while a lead-out special was at 0.46, and ONE BAD CHOICE, which aired at 11:30PM, […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

    NETWORK UPDATE:   The NFL Kickoff Game (Steelers vs Patriots on NBC) did not lift as much as we thought from the fast nationals to the official nationals (from 8.8 to 10.3), but the ratings were very good, as we expect from the NFL.  The 27,398,000 viewer 2+ number last night is above […]

  NETWORK UPDATE:  SHARK TANK gained 0.1 in final Friday ratings, and BLUE BLOODS dropped 0.1. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): GOLD RUSH (Discovery) jumped up two-tenths from last week to lead Friday cable at 1.27, and its lead-out EDGE OF […]