On a mixed night in recent OLYMPICS rating history, Rio had a small dip. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

      NETWORK FINALS:  OLYMPICS coverage gained 0.1 in final numbers to 7.0.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  VH1’s Hollywood edition of LOVE & HIP-HOP returned at 1.25, 0.07 ahead of last week’s Atlanta finale, and it was followed by 0.98 for a special VH1 LIVE, […]

  OLYMPICS Night 10 followed pattern with a drop from Sunday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

Here are the weekend sports ratings for Saturday and Sunday August 13-14, 2016.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 150K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size.   For comparison, here is the same chart for the same weekend last year, August […]

        NETWORK FINALS:  OLYMPICS coverage gained 0.1 in final numbers to 7.9.  In addition, the entire ABC line-up was down:  the AMERICA’S FUNNIEST HOME VIDEOS rerun by 0.3, and each of CELEBRITY FAMILY FEUD, THE $100,000 PYRAMID and MATCH GAME by 0.1.           Broadcast Official Nationals Program Ratings […]

    NETWORK FINALS:  OLYMPICS coverage gained half a point to 6.8 in final numbers.  ABC’s finals were a mess, presumably because of local sports preemptions:  LAST MAN STANDING and DR KEN were each down 0.3 to 0.3/0.2, 20/20 fell 0.2 to 0.3, and BOSTON EMS was down 0.1 to 0.3.  In addition, FOX’s HOTEL […]

    NETWORK FINALS:  OLYMPICS coverage adjusted up 0.1 in final numbers, but FOX’s baseball game lost the same.  Local preseason NFL preemptions may have caused some of the other shifts:  on ABC, the SHARK TANK rerun and 20/20 each lost 0.2, and WHAT WOULD YOU DO was down 0.3; on CBS, the reruns of […]

  ABC’s game shows should probably have stuck with reruns against the Olympics. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]