BROADCAST FINALS:  ABC’s COLLEGE FOOTBALL game was dominant in primetime at 1.25, while Fox’s MLB game was at 0.55.   Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  COLLEGE FOOTBALL was at the top of Saturday cable as well, with ESPN’s games at 1.03/0.54/0.40, ESPN2’s games at 0.32/0.20/0.13/0.12, and Fox Sports 1’s […]

  The newcomers didn’t impress. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  BROADCAST FINALS ABC:  A run of the Marvel/Disney movie SHANG-CHI & THE LEGEND OF THE 10 RINGS was at 0.28. CBS:  Reruns at 0.28/0.26/0.18/0.16. NBC:  Reruns at 0.21/0.24/0.16. FOX:  Reruns at 0.16/0.13. CW:  After a rerun at 0.04, 100 DAYS TO INDY was up 0.03 to 0.05. TELEMUNDO:  TOP CHEF VIP slipped 0.03 to […]

  BROADCAST FINALS ABC:  Midseason continued to arrive on the networks, as THE BACHELOR premiered at 0.84, down a hefty 0.49 from the January 2021 premiere.  It was followed by reruns at 0.35/0.24. CBS:  Airing for the first time since December 6, THE NEIGHBORHOOD dropped 0.09 to 0.54, BOB HEARTS ABISHOLA gained 0.02 to 0.51, […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  Not so fast, NBC. NBC:  Fridays are looking a lot less rosy than last week had suggested.  After 0.7 for the I HEART VAMPIRES special the network rushed onto the air, GRIMM had 1.5 for its 2d episode of the season, down 0.3 from last week and at the lower end of last spring’s […]

        NETWORK FINALS:  The rerun of SHARK TANK gained 0.1 in final numbers, while the new MASTERS OF ILLUSION and the rerun of AMERICA’S GOT TALENT lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD was is in its customary place […]

  NETWORK UPDATE:  With Cincinnati’s simulcast of MONDAY NIGHT FOOTBALL removed, both the SNL CHRISTMAS clip show and STATE OF AFFAIRS on NBC lost 0.1, leaving them at 1.4 and 1.0, respectively.  (In the 10:30PM quarter-hour, AFFAIRS dipped to 0.9.)  The rerun BIG BANG THEORY gained 0.1. Ratings in key demos for the Top 25 original […]