Even the brand names were down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  NBC’s NFL game adjusted to 2.5 in final numbers.  Elsewhere, time is running out for ZOO, which fell 0.1 to a dreadful 0.4 (especially after a 1.9 lead-in from BIG BROTHER), and the WHOSE LINE IS IT ANYWAY rerun also lost 0.1.         Broadcast Official Nationals […]

        NETWORK FINALS:  LITTLE BIG SHOTS dropped 0.2 in final numbers, and BOB’S BURGERS, AMERICA’S FUNNIEST HOME VIDEOS and the rerun of THE SIMPSONS each lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  AMC’s THE WALKING DEAD again led Sunday cable, down 0.02 to […]

        NETWORK FINALS:  SWAT and THE ORVILLE gained 0.1 in final numbers, while YOUNG SHELDON and the rerun of CHARMED lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS: Showtime’s DESUS & MERO arrived at 0.08.  Note that at this time we have no […]

  Summer TV:  when even a 1.0 rating is precious. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  THE VOICE and KEVIN (PROBABLY) SAVES THE WORLD gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN led Tuesday cable, up 0.06 to 0.86, and it was a strong lead-in for the premiere of UNSOLVED at […]

>On an otherwise typically sluggish Friday night of broadcast television, one program topped a 2 rating: ABC’s 20/20 from 10-11 pm, smartly pegged to the enormous $640 million MegaMillions jackpot.  The news magazine trotted out stories of past lottery winners, busted fortunes, and the math and “winning strategies” behind the bouncing lottery balls.   The timely […]

  NETWORK UPDATE:  AGENTS OF SHIELD gained 0.1 in final network ratings… but so did THE FLASH, so they remained in a tie.  Also up 0.1 were THE VOICE and THE MINDY PROJECT.  ABOUT A BOY and CHICAGO FIRE, however, each lost 0.1. Ratings in key demos for the Top 25 original cable telecasts Tuesday: SONS OF […]