THE MASKED SINGER returned from its World Series break. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  NETWORK UPDATE:  Both GANG-RELATED and BLACK BOX went up 0.1 in final numbers, which is a bit heartening for GANG in particular, since it means the show went up–however slightly–from its premiere.  Also up 0.1:  the BACHELORETTE rerun. THURSDAY CABLE:  Soon ABC will be airing the Finals, but for now the NBA PLAYOFFS are […]

  A steep Night 12 drop brought the OLYMPICS to a new low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  Time for the Utopia?  More like Dystopia! gag. FOX:  UTOPIA crashed by more than half from its preview airing on Sunday night, down to 0.9 against mostly weak summer competition.  To say this bodes badly for the new series once the real competition (NCIS, The Voice) arrives is an understatement.  A special MOTEL HELL […]

With its comedies in repeats, CBS moved into fourth pace last night, creating a tight race between the other three networks.  NBC premiered American Ninja Warrior, which started decently in the first half hour but declined steadily until 11 pm.  FOX aired the series finale of House, which managed to win the 9 pm hour on a […]

  As was the case last Thursday, NFL PRESEASON coverage is likely to lead to widespread adjustments from the preliminary ratings, so we’ll hold our analysis until finals this afternoon. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  BROADCAST FINALS:  Note that the length of the NBC schedule on Super Bowl Sunday cut off the other networks, so partial ratings for those are below. ABC:  Reruns of AMERICA’S FUNNIEST HOME VIDEOS were at 0.17/1.7M & 0.17/1.6M, and reruns of SHARK TANK were at 0.10/800K & 0.18/1.2M. CBS:  A rerun of 60 MINUTES […]