It took Game 7 of the World Series, but America finally watched baseball. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

NOTE: Many FOX stations (mostly in the Northeast and Texas) carried the regional NFL game between Washington and Pittsburgh. The game ended after 8PM ET and impacted the fast affiliate-based nationals for FOX. Precise program ratings for FOX primetime will be available this afternoon with the official nationals. DEMOGRAPHIC DETAIL: For each broadcast program (or hour […]

  AMERICAN IDOL began its farewell. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  The CBS news special gained 0.1 in final numbers, while the rerun MASTERS OF ILLUSION lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  News occupied the Top 30 slots on our chart, and CNN was again in the lead, peaking […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

        NETWORK FINALS:  The primetime CBS NCAA TOURNAMENT games adjusted to 0.83/1.08.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NCAA TOURNAMENT and related programming occupied the Top 21 slots on Saturday cable, with TBS games at 0.95/0.78/0.61/0.55, TNT at 0.59/0.51/0.31/0.30, and Tru at 0.55/0.51/0.33.  […]

  It was American Idol‘s turn to feel the Olympics pain. NBC:  See Mitch Metcalf’s SKEDBALL post for details on last night’s Sochi ratings.  After an uptick on Tuesday, Wednesday’s WINTER OLYMPICS coverage fell to 5.6, down a full point from the previous day, and also back to being below the last 3 winter games […]

CBS won Monday with a 3.1 adult 18-49 rating from 8-11 pm, down from last week’s season high for Monday (3.3) and tied with the second-highest CBS Monday rating (also 3.1 on 11.26, 12.10 and 12.17).  How I Met Your Mother and 2 Broke Girls each scored a 3.7, the highest-rated network programs last night.  Mike & Molly (3.3), repeat […]