The OLYMPICS OPENING CEREMONY wasn’t a fluke. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and Olympics […]

        NETWORK FINALS:  The rerun of SINGLE PARENTS lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Thanksgiving Eve cable at 1.40/1.16, and the early evening COLLEGE BASKETBALL game was at 0.72.  Hallmark’s movie REUNITED AT CHRISTMAS was […]

        NETWORK FINALS:  There were no changes from the early numbers for Friday.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Sports continued its reign over cable, with Fox Sports 1’s MLB PLAYOFFS game on top at 1.56.  ESPN’s COLLEGE FOOTBALL doubleheader was at 0.80/0.76.  The […]

  NBC:  AQUARIUS edged up 0.1 to match HANNIBAL’s steady 0.3, after 0.2 for a RUNNING WILD rerun. ABC:  BOSTON EMS dropped 0.2 to 0.4, putting it behind the night’s AMERICA’S FUNNIEST HOME VIDEOS rerun (but ahead of the BACHELOR IN PARADISE rerun). CBS:  48 HOURS topped the night with 2 episodes at 0.7/0.8, after […]

Note: CBS and NBC fast affiliate-based nationals below are inflated by NFL THURSDAY NIGHT FOOTBALL local pre-emptions in New York (NBC) and Cleveland (CBS). DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ […]

  BROADCAST FINALS ABC:  AMERICAN IDOL gained 0.04 to 0.68, and THE GOOD DOCTOR was up 0.02 to 0.39. CBS:  The CMT MUSIC AWARDS relocated from cable, and zoomed from last year’s 0.13 to 0.67. NBC:  AMERICAN SONG CONTEST held at 0.28, and THE ENDGAME returned from a week off up a tick to 0.21. […]

  NETWORK UPDATE:  THE BIG BANG THEORY gained 0.2 in adjusted numbers, although at 3.7, that still left it far behind last year’s 4.9 season finale.  Elsewhere, GREY’S ANATOMY lost 0.1. CABLE HIGHLIGHTS:  With no NBA game scheduled, Spike’s LIP SYNC BATTLE took a share of the Thursday cable lead, up 0.07 from last week […]

        NETWORK FINALS:  The season finale of SVU and ABC’s run of FINDING NEMO gained 0.1 in final numbers, but the season finale of SUPERNATURAL lost the same.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NBA PLAYOFFS were once again at the top of cable, […]