DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  The nasty parade of season and series lows continued last night. FOX:  AMERICAN IDOL crossed 2 ugly milestones last night.   Its 2.8 rating (down half a point from last week), apart from being an all-time Wednesday low for the series (including its first season, when it ran during the summer), marked the first time […]

> j It’s taken this long for full ratings to be released from yesterday, mostly because of FOX’s baseball coverage.  And as Mitch Metcalf just reported, tonight is going to be a disaster for FOX as well, with a rain delay in what was supposed to be an afternoon game likely meaning the evening’s scheduled […]

  TUESDAY UPDATE:  With the Masters overrun removed, 60 MINUTES fell 0.2 from early numbers.  The rest of the adjustments were upward by 0.1:  ONCE UPON A TIME and RESURRECTION on ABC, THE AMAZING RACE and THE MENTALIST on CBS, and THE SIMPSONS and COSMOS on FOX. SUNDAY CABLE:  The Purple Wedding episode of GAME […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  AMERICAN IDOL continued to fade, this time without Sunday’s excuse. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Saturday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).