Welcome to Upfronts week, when the broadcast networks (or what’s left of them) announce their Fall schedules and attempt to generate billions of dollars worth of excitement from advertisers.  It’s harder than ever to authoritatively analyze the thought process that goes into a broadcaster’s cancellation, renewal and pick-up decisions, because network ad revenues directly […]

        NETWORK FINALS:  NBC’s AMERICAN NINJA WARRIORS rerun gained 0.1 in final numbers, while FOX’s NASCAR race and the rerun of THE BACHELORETTE lost 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Yes, it was a holiday weekend, and sure, the second 2-hour chunk of […]

        NETWORK FINALS:  There were 0.1 bumps for NBC’s COLLEGE FOOTBALL game and CBS’s NCIS rerun in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE FOOTBALL day was dominated by the Auburn vs. Georgia game at 1.24, with the day’s other games […]

Here are the full week sports ratings for Monday February 22 through Sunday February 28, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart […]

  CBS doesn’t typically cultivate daring in its fall schedules, but this year it’s making one exception.  Here’s a quick look (new shows are in ALL CAPS, new timeslots are in italics): MONDAY Sept-Oct 8PM:  The Big Bang Theory 8:30PM:  LIFE IN PIECES Nov 8PM:  SUPERGIRL 9PM:  Scorpion 10PM:  NCIS: LA Running Supergirl against Gotham isn’t as […]

  A lean final Friday of the summer season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  BROADCAST FINALS ABC:  Reruns at 0.36/0.21/0.24. CBS:  Reruns at 0.28/0.24/0.23. NBC:  AMERICA’S GOT TALENT gained 0.05 to 0.74, and PASSWORD was up 0.03 to 0.50. FOX:  Reruns at 0.13/0.13. CW:  LEONARDO rose 0.03 to 0.07, and DEVILS ticked up to 0.04. TELEMUNDO:  TOP CHEF VIP fell 0.07 to 0.22, and INFIEL ticked up to […]

  Perhaps the busiest network night since the season began last September. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]