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SKEDBALL: Winter Olympic Ratings Update

A brutal night for NBC from Sochi: a preliminary 4.5 adult 18-49 rating from 8:00-11:00 pm, versus a 5.5 rating on the same night in Turin 2006, a 5.4 from Vancouver 2010 and 8.5 from Salt Lake City 2002.  Events last night in...
by Mitch Metcalf
 
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SKEDBALL: Winter Olympic Ratings Update

Thursday night’s Winter Olympic coverage from Sochi averaged a 5.9 adult 18-49 rating in the fast nationals from 8-11 pm on NBC.  This is down one tenth from last Thursday’s first-ever Opening Ceremony-eve coverage...
by Mitch Metcalf
 
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SKEDBALL: Winter Olympic Ratings Update

After a relatively good night Tuesday, last night’s Olympic coverage on NBC (5.6 adult 18-49 rating from 8-11 pm Wednesday night  in the delayed “fast” nationals) was significantly below the comparable night ...
by Mitch Metcalf
 
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SKEDBALL: Winter Olympic Ratings Track

NBC averaged a 6.6 18-49 rating from 8-11 pm last night, well ahead of the same night in Turin 2006 (5.6) and Vancouver 2010 (5.5).  Events last night included: Men’s Halfpipe, Pairs’ Short Program, and Women̵...
by Mitch Metcalf
 
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SKEDBALL: Winter Olympic Ratings Update

The first Sunday night of Olympic coverage averaged a 6.9 adult 18-49 rating on NBC from 7:00-11:00 pm.  This is well below the 7.5 rating on the same night in Turin and even slightly below the relatively weak night in Vancouv...
by Mitch Metcalf
 
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SKEDBALL: Sochi Winter Olympic Ratings

The first Saturday of Winter Olympic coverage averaged a 6.5 adult 18-49 rating from 8:30-11:00 pm last night on NBC.  This must be slightly disappointing for the network, as last night was a a few notches below the comparable...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday January 25 and Sunday January 26, 2014. The 56 markets (out of 210 total) cover about 70% of the US television popula...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday January 18 and Sunday January 19, 2014. The 56 markets (out of 210 total) cover about 70% of the US television popula...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday January 11 and Sunday January 12, 2014. The 56 markets (out of 210 total) cover about 70% of the US television popula...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Friday January 3, Saturday January 4 and Sunday January 5, 2014. The 56 markets (out of 210 total) cover about 70% of the US t...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Friday December 27, Saturday December 28 and Sunday December 29, 2013. The 56 markets (out of 210 total) cover about 70% of th...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday December 21 and Sunday December 22, 2013. The 56 markets (out of 210 total) cover about 70% of the US television popu...
by Mitch Metcalf
 
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Articles

SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday December 14 and Sunday December 15, 2013. The 56 markets (out of 210 total) cover about 70% of the US television popu...
by Mitch Metcalf
 
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Articles

SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday December 7 and Sunday December 8, 2013. The 56 markets (out of 210 total) cover about 70% of the US television popula...
by Mitch Metcalf
 
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Articles

SKEDBALL: Weekend Sports TV Ratings

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday November 30 and Sunday December 1, 2013. (The 56 markets out of 210 total cover about 70% of the US television popula...
by Mitch Metcalf
 
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