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EARLY FRIDAY BOX OFFICE: “Annabelle: Creation” Solid, “Nut Job 2″” & “Glass Castle” Weak

Posted August 12, 2017 by Mitch Salem

  ANNABELLE: CREATION (New Line/Warners) will easily take the weekend.  According to preliminary numbers at Deadline, opening day was $15.1M, slightly below the $15.5M for 2014’s original Annabelle, but Creation is much more frontloaded, with $4M from Thursday night, almost double the $2.1M for Annabelle.  That suggests a lower weekend multiple than Annabelle‘s 2.4, and […]

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EARLY FRIDAY BOX OFFICE: “Secret Life of Pets” Makes “Mike & Dave” Roll Over & Play Dead

Posted July 9, 2016 by Mitch Salem

  For the fourth consecutive weekend, an animated movie will lead the box office, as Finding Dory‘s mantle is taken by THE SECRET LIFE OF PETS (Illumination/Universal).  With a $38M Friday (including $5.3M from Thursday night) reported in preliminary numbers at Deadline, Pets is on track for a $95M weekend, which would make it the […]

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BEHIND THE FRIDAY BOXOFFICE – 10/19/12

Posted October 20, 2012 by Mitch Salem

  Eventually, every franchise runs out of steam.  (Although they sometimes pick it up again, like Bond James Bond.) OPENINGS:  PARANORMAL ACTIVITY 4 (Par) is off to a worse start than the last two in the series (the original Paranormal followed a different release pattern and didn’t go wide until its 5th week in theatres).  […]

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Behind the Friday Box Office – 6/6/14

Posted June 7, 2014 by Mitch Salem

  Here’s a scary factoid for the studios.  In 2013, 5 movies opened in May/June that reached over $200M in the US alone, and none of those movies had a total lower than $228.8M.  This year, as we head to mid-June, it doesn’t look like any of the summer openings will get that high.  (The […]

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EARLY FRIDAY BOX OFFICE: “Solo” Fades, “Adrift” Becalmed, “Upgrade” OK, “Action Point” Splatters

Posted June 2, 2018 by Mitch Salem

  There’s usually a box office hangover after a holiday weekend opening, but the Friday-to-Friday drop for SOLO (Lucasfilm/Disney) was particularly sour, down 77% to $8M in preliminary numbers at Deadline, compared to the 73% for last year’s Pirates of the Caribbean V, and 74% for X-Men: Days of Future Past.  In fact, it was […]

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EARLY CHRISTMAS BOX OFFICE: “Force Awakens” Towers Over, But Doesn’t Crush, New Competition

Posted December 26, 2015 by Mitch Salem

  For Hollywood, Christmas really is the most wonderful time of the year, because it doesn’t come but once:  with the exception of a New Year’s Eve dip, every day between December 25 and January 2 will perform like a Friday.  That’s great for the box office, but it makes any analysis of “comps” and […]

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EARLY FRIDAY BOX OFFICE: “Lego Movie 2” Cracks, “What Men Want” & “Cold Pursuit” OK

Posted February 9, 2019 by Mitch Salem

  THE LEGO MOVIE 2: THE SECOND PART (Warners Animation) is looking like a textbook example of a studio watering down its own franchise.  Warners jumped into 2 spin-offs before even reaching its first official sequel, and the result according to early numbers at Deadline is a $8.9M opening day, down 48% from the first […]

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SHOWBUZZDAILY Early Friday Box Office – 1.26.2018: “Maze Runner” Lopes To Win, “Jumanji” Stays Strong, Oscar Nominees Widen

Posted January 27, 2018 by Mitch Salem

  THE MAZE RUNNER:  DEATH CURE (20th) will win the weekend, although not in particularly impressive fashion.  According to preliminary numbers at Deadline, its opening day was $8.4M (including $1.5M from Thursday night), down from the $11.3M start for the first Maze Runner, and the $11M for Scorch Trials.  It should have $23.5M by Sunday, […]

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