> PUSS IN BOOTS will have 3 weeks in theatres without serious competition for its target audience (until Happy Feet 2 opens on November 18), which is why DreamWorks moved the opening back a week. The picture can use the help, since its $35M opening is far from overwhelming. However, it should perform well overseas–especially […]
> Hop will be–by far–Russell Brand’s biggest opening as a featured performer: both Forgetting Sarah Marshall and Get Me To the Greek opened to around $17M. All of which makes this week’s opening of Arthur, his first bona fide shot as a leading man, that much more interesting. Be sure to read Mitch Metcalf’s Arthur […]
> Now that HARRY POTTER AND THE DEATHLY HALLOWS (PART 2) has obliterated the single-day US boxoffice record, and is poised to have the all-time US weekend, what other records lie ahead? The all-time Saturday is held by Spiderman 3, with $51.3M. If Harry can stay under a 45% drop today, it’ll surpass that one […]
BLACK PANTHER (Marvel/Disney) is, in a word, colossal. According to preliminary numbers at Deadline, opening day was $76.6M (including $25.2M from Thursday night), which would make it the #8 opening day of all time, and the highest non-Avengers opening day in Marvel history. Let’s remember, though, that it’s impossible to tell from opening day […]
After a significantly lower start, JURASSIC WORLD: FALLEN KINGDOM (Legendary/Perfect World/Universal) is having a sharper drop in its 2nd weekend than its predecessor. According to preliminary numbers at Deadline, Friday was down 70% from last week to $17.4M, compared to a 63% drop for the first Jurassic World on its 2nd Friday. The number […]
It’s a busy but not particularly big weekend at the multiplex. The weekend’s winner will be BOO 2! A MADEA HALLOWEEN (Lionsgate), which did a fairly good job of holding the audience for last year’s original Boo. Deadline reports a preliminary $7.5M opening day, down 21% from Boo‘s start. If that percentage holds, the […]
> Gary Ross should probably think twice before leaving THE HUNGER GAMES. THE HUNGER GAMES: Because of the Good Friday holiday, Friday numbers were unusually strong this week and Saturday’s will appear unusually weak. That could mean a 3rd weekend of around $33M for Hunger Games (Lionsgate/Summit) (depending on the Easter Sunday drop), which could […]
OPENINGS: TEENAGE MUTANT NINJA TURTLES (Paramount) may or may not turn a big profit–it carries a $300M pricetag (including worldwide marketing), and could falter quickly now that the fans have shown up–but there’s no question that Paramount marketing did its job in rousing those fans, successfully appealing both to a young audience and to […]