OPENINGS:  SPY (20th) came in at the low end of expectations with $30M–a number that may very well come down tomorrow when actuals are announced, since it assumes an aggressively strong Sunday hold.  Even at $30M, Spy is below the $39.1M start for The Heat and the $34.6M launch of Identity Thief, and although […]

  A weekend of sequels is dancing to the beat of MAMMA MIA! HERE WE GO AGAIN (Perfect World/Universal), which had a $15.1M opening day according to preliminary numbers at Deadline.  That’s up an impressive 53% from the first day of the original Mamma Mia, although some of the gap is due to the fact […]

  OPENINGS:  Even with a big Mother’s Day bump of 24% (the same as last year’s Snatched), the $18.5M weekend for LIFE OF THE PARTY (New Line/Warners) is the lowest of Melissa McCarthy’s starring career, and even lower than Snatched‘s $19.5M.  The Mother’s Day bump means that next weekend’s drop will likely be dramatic, and […]

  There’s a lot of new product in the market this weekend, which will drive up multiplex totals, but nothing is really breaking through.  The battle at the top looks like it will be close between GOOSEBUMPS (Columbia/Sony) and THE MARTIAN (TSG/20th), both of which should come in at $23-24M.  Goosebumps has the early lead, […]

  As will be noted endlessly by the studio and its mouthpieces all weekend, KUNG FU PANDA 3 (DreamWorks Animation/20th) is the first in the series to open in January, after June and May openings for the previous chapters.  Nevertheless, DWA and 20th didn’t choose that day with the idea of earning less, and the […]

>The sixth weekend of the year should generate about $142 million for the top 12 films — up 5% from last year’s comparable weekend but down a similar percentage from a “normal” weekend this time of year.  The Vow and Safe House should open very solidly at #1 and #2.            […]

  OPENINGS:  Following several months of strong showings from the horror genre, PREY FOR THE DEVIL (Lionsgate) arrived at $7M to mop up the Halloween weekend remainder.  That was around the expected result, and considering that Prey was a low-budget effort with little national marketing, it might be enough to set a pace for minimal […]

  OPENINGS:  It was only 20 years into their career, with 2007’s No Country For Old Men ($74.3M in the US) that Joel and Ethan Coen began to be considered box office forces, and even after that, only True Grit (their biggest hit at $171.2M) even matched No Country.  All of which is by way […]