Weekend #4 of 2015 is looking like $134 million for the top 12 films this weekend, way up from both the norm for this weekend and the same weekend last year.  After missing the American Sniper opening weekend number by a mile in last week’s forecast, forgive us if we are a little gun shy.  But […]

  Not much to say about a night when the networks weren’t even trying. ABC:  Winner of the night with a whopping 1.1 average.  The high point was a 1.4 for 20/20 at 10PM. NBC:  The only network to air anything new for the night, even if it was DATELINE.  That won it a 1.1 […]

Tuesday fast national ratings with relevant comparisons: MONDAY UPDATE:  The newly-renewed THE BLACKLIST came down 0.3 in final post-football numbers to 3.2.  That removed the episode’s preliminary distinction of tying its lead-in from THE VOICE (which was reduced 0.1 to 3.4), but it was still a very strong result for the fall finale of the […]

>ABC was once again king of New Year’s Eve, averaging a 3.0 rating with Adults 18-49 from 8-11 pm.  The evening began with New Year’s Rockin’ Eve: 40th Anniversary Party from 8-10 pm and a very solid 2.4 rating.  The special, hosted by the combination of Jenny McCarthy in Times Square and Fergie in a […]

FOX benefited from America’s Got Talent being benched by the NHL on NBC, which carried Game 6 of the Stanley Cup Final (the Los Angeles Kings winning their first championship in the franchise’s 46-year history).  ABC also was helped to a lesser extent by displaced reality viewers looking for an alternative to hockey. FOX won […]

  NETWORK UPDATE:  The NBA FINALS climbed to 6.0 in time-zone adjusted ratings, the same as Sunday’s game (but down 0.7 from the adjusted rating for Game 4 in 2013), while the primetime JIMMY KIMMEL LIVE and NBA COUNTDOWN fell to 1.0/1.7.  In addition, the 9PM UNDATEABLE slipped 0.1, making that hour a steady pair […]

NBC won Election Night with a preliminary 4.6 adult 18-49 rating in primetime.  This very Voice-like rating is substantially higher than the 3.2 rating NBC has averaged on Tuesday night the first six weeks of the season. ABC also did very well relative to its normal Tuesday performance.  ABC News averaged a 3.8 from 8-11 pm, […]

  Most of America was watching ESPN instead of the broadcast networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]