DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

Tuesday fast national ratings with relevant comparisons: MONDAY UPDATE:  The newly-renewed THE BLACKLIST came down 0.3 in final post-football numbers to 3.2.  That removed the episode’s preliminary distinction of tying its lead-in from THE VOICE (which was reduced 0.1 to 3.4), but it was still a very strong result for the fall finale of the […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  NBC bid adieu for the season to its highest-rated show. NBC:  Despite speculation that the season’s finale of SUNDAY NIGHT FOOTBALL would be a bust with Tony Romo out due to injury, the game turned out to be an edge-of-the-seat thriller, and with Dallas and Philadelphia in a win-or-go-home game, NBC had a huge […]

Female-oriented reality stood atop the cable ranking Sunday night.  Real Housewives Atlanta averaged a 1.58 rating with adults 18-49 at 8:00 pm on Bravo.  With the smaller demographic segments, Real Housewives was strongest with women 35-49 (#1 for the day with a 2.54 rating in that demo).  On E! at 9:00 pm, Keeping Up with […]

  AFTERNOON UPDATE:  The WINTER OLYMPICS stayed at 6.6 in final numbers.  The only change in last night’s other fresh programming was a 0.1 drop in the 8PM airing of DADS to 1.1.  (A couple of ABC’s reruns also dropped 0.1.) TUESDAY CABLE:  TEEN MOMS (MTV), BEING MARY JANE (BET) and THE HAVES AND HAVE […]

  A good night for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  AFTERNOON UPDATE:  The only move from this morning was a 0.1 hike for THE BACHELOR to 2.5. MONDAY CABLE:  DALLAS (TNT) had a decent Season 3 return at 0.8 in 18-49s–below last season’s premiere and finale, but in line with the season average.  Total viewers, at 2.7M, were at a similar level.  WWE (USA) […]