For the moment, BIG BROTHER is ahead of preseason football. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  A new WINTER OLYMPICS low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. NBC:  […]

  AFTERNOON UPDATE:  THE VOICE and AGENTS OF SHIELD avoided lows with 0.1 upward adjustments.  TUESDAY CABLE:  NBA PLAYOFF games on TNT led the night at 1.7/1.1.  THE DEADLIEST CATCH (Discovery) had a strong 1.5 season premiere, up 0.3 from last year’s season finale, although down 0.1 from the 2013 season premiere (a lead-in special […]

  THE MOODYS can’t end soon enough for FOX. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  Night 3 of the REPUBLICAN NATIONAL CONVENTION was up slightly from Tuesday’s preliminary numbers at 0.3/0.3/0.3, but a bit below last week’s parallel night for the Democrats (0.3/0.3/0.4).  The disparity was more pronounced in aggregate 2+ ratings for the 3 networks, where last night was at 4.9M (down 500K from Tuesday) and the Democratic […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  A new CELEBRITY FAMILY FEUD didn’t lift the rest of ABC’s line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

Presidential Election coverage on the combined seven major networks (the four broadcast networks plus CNN, Fox News Channel and MNSBC) averaged just over 61 million people (two years or older) in an average minute of prime time between 8 and 11 pm ET Tuesday 11.8.2016, above the incumbent re-election years of 2004 and 2012 (each under […]