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FULL WEEK BOX OFFICE ACTUALS JUNE 3-5

>The past week (seven days ending Sunday) came in up 25% versus last year’s comparable week.  Year-to-date box office is now down 7% versus last year (an improvement of two percentage points from last week).  &n...
by Mitch Metcalf
 

 
 

ShowBuzzDaily SUMMER MOVIE DRAFT: June 6 Update

> Well, through Sunday the first annual ShowBuzzDaily Summer Movie Draft is a flat-footed tie.  But Team Salem has one movie (the highly anticipated Super 8) opening before Team Metcalf’s next movie.  It should ...
by Mitch Metcalf
 

 

 

INTERNATIONAL BOX OFFICE NUMBERS JUNE 5 PREVIEW

> X-Men: First Class grossed $64 million overseas this weekend, a little more than it achieved domestically this weekend.  If it hits $168 million in North America (as the ShowBuzzDaily Domestic Final model shows), it coul...
by Mitch Metcalf
 

 
 

WEEKEND STUDIO ESTIMATES JUNE 3-5: Box Office Still Strong Although X-Men: First Class Does Not Overly Impress

>Weekend Studio Estimates are very similar to Saturday’s early weekend estimates.  The weekend looks to be up 28% from 2010, and the year-to-date tally is now down only 7% from last year (after being down as much as ...
by Mitch Metcalf
 

 

 

FRIDAY JUNE 3 BOX OFFICE RESULTS: Another Up Weekend

> X-Men: First Class opens in first place but below expectations.  Weekend on pace to be up 24% over last year’s comparable weekend.X-Men: First Class opened with $20 million on Friday, and it looks like the prequel ...
by Mitch Metcalf
 

 
 

ShowBuzzDaily SUMMER MOVIE DRAFT: June 3 Update

> As we head into the weekend, a margin of less than $10 million separates Team Metcalf and Salem in the ShowBuzzDaily Summer Movie Draft.  That’s very good news for Salem because he has X-Men: First Class and Super ...
by Mitch Metcalf
 

 

 

WEEKEND BOX OFFICE PREDICTIONS JUNE 3-5: Slight Adjustment

>X-Men: First Class now has an accurate screen count and updated critical response.  The prequel has been adjusted downward a tick but will still lead the weekend, which will be up significantly over the same weekend last ...
by Mitch Metcalf
 

 
 

WEEKEND BOX OFFICE PREDICTIONS JUNE 3-5: X-Men: First Class to Lead Another Strong Weekend

> Box office momentum continues this weekend with one strong new entry and several solid holdovers.  We expect another weekend tally above the same weekend in 2010. Opening at about 3,400 theaters, X-Men: First Class shoul...
by Mitch Metcalf
 

 

 

Word of Mouth: Measuring What You Think

>Word of Mouth is the most powerful and trusted form of marketing in many industries, not least film and television.  Good Word of Mouth can save a movie or make it a surprise hit, whether it’s The 40-Year Old Virgin...
by Mitch Metcalf
 

 
 

FULL WEEK BOX OFFICE ACTUALS MAY 23-29

> The past week (seven days ending Sunday) came in up 48% versus last year’s comparable week.  Year-to-date box office is now down 9% versus last year (an improvement of three percentage points from last week).  ...
by Mitch Metcalf
 

 

 

ShowBuzzDaily SUMMER MOVIE DRAFT: May 31 Update

> Through Memorial Day, the Summer Movie Draft is starting to tighten up.  Team Metcalf leads $318 million to $298 million for Team Salem.  But keep in mind that Salem has two movies opening (the well-reviewed X-Men: ...
by Mitch Metcalf
 

 
 

INTERNATIONAL BOX OFFICE NUMBERS MAY 29: Pirates 4 Dominates But Watch Out for Hangover and Panda Sequels

> Hangover Part II and Kung Fu Panda 2 added to the Worldwide gross list in the top 10, both with much more upside to come. Hangover Part II enters the 2011 Worldwide gross list at #5 (and Kung Fu Panda at #7), both having soli...
by Mitch Metcalf
 

 

 

WEEKEND STUDIO ESTIMATES MAY 27-29: Hangover 2 and Panda 2 Slightly Higher for the Weekend

>Weekend Studio Estimates came in slightly higher than yesterday’s first look for Hangover Part II and Kung Fu Panda 2.  Weekend is up almost 50% over last year.  The ShowbuzzDaily Domestic Final estimates now s...
by Mitch Metcalf
 

 
 

FRIDAY MAY 27 BOX OFFICE RESULTS: Hangover 2 Delivers; Panda 2 Not So Much

>Hangover Part II leads the way and ignites a huge weekend at the box office.  Kung Fu Panda 2 does not meet high expectations.The Hangover Part II opened with $31 million on Thursday and earned another $30 million Friday....
by Mitch Metcalf
 

 

 

ShowBuzzDaily SUMMER MOVIE DRAFT: May 27 Update

> Memorial Day weekend is finally here.  As Hangover Part II battles Kung Fu Panda 2 across North America and parts of the world, the real question is who will be ahead in the first annual ShowBuzzDaily Summer Movie Draft?...
by Mitch Metcalf