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Behind the US/Worldwide Weekend Box Office – 2.11.2018

  OPENINGS:  FIFTY SHADES FREED (Perfect World/Universal) declined a mild 17% from Fifty Shades Darker to $38.8M, suggesting that Freed will end up around $95M in the US  That wouldn’t be great compared to roughly ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.22.2018

  OPENINGS:  THE EQUALIZER 2 (Escape Artists/Columbia Sony) rode a relatively stable Saturday (down 5% from Friday) to a $35.8M weekend win, up about 5% from the opening for the first Equalizer in 2014.  That film had an...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.1.2020

  OPENINGS:  THE INVISIBLE MAN (Blumhouse/Universal) had a 12% Saturday bump, evidence of extremely strong word of mouth in the horror genre (among recent uncommonly leggy horror releases, Get Out rose 17% on its 2nd day ...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Ralph,” “The Grinch,” Golden Globe Nominees Lead Holdover Weekend

  The lack of any new wide openings and the arrival of the year’s Golden Globe nominations are making for a strong holdover weekend, although for some titles more than others.  According to preliminary numbers at D...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.16.2019

  Note:  The Father’s Day tide is expected to lift virtually all movie boats on Sunday, and the studios have factored that into their weekend estimates.  However, next weekend’s declines may be steeper than u...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 04.02.2017

  OPENINGS:  We’ll see how the numbers hold up in tomorrow’s finals, but for now at least THE BOSS BABY (DreamWorks Animation/20th) is the weekend winner with $49M, considerably better than expectations.  The...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.12.2020

  OPENINGS:  The release strategy for 1917 (Universal) has gone just about perfectly, culminating in a $36.5M wide opening weekend that was significantly ahead of industry expectations.  Universal screened the film to cr...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Deadpool” Slays “Zoolander 2,” “How To Be Single” For Valentine’s Day

  Are Americans tired of superhero movies?  There were whispers to that effect after The Avengers: Age of Ultron underperformed a bit and Fantastic Four outright flopped last year, but clearly the answer is Hell, No.  DE...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Logan” Huge, But “Get Out” Holds & “The Shack” Solid

  This weekend was expected to belong to LOGAN (TSG/20th), and the R-rated, critically acclaimed superhero drama is delivering in a big way.  Preliminary numbers at Deadline have opening day at $32M (including $8.5M from ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.13.2018

  OPENINGS:  Even with a big Mother’s Day bump of 24% (the same as last year’s Snatched), the $18.5M weekend for LIFE OF THE PARTY (New Line/Warners) is the lowest of Melissa McCarthy’s starring career, ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.2.2022

  OPENINGS: As studio greenlight and release strategies continue to morph, one thing that’s clear is that there will never be a shortage of low-budget horror movies.  SMILE (Paramount) is the latest successful arriv...
by Mitch Salem
 
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SHOWBUZZDAILY Early Friday Box Office – 1.26.2018: “Maze Runner” Lopes To Win, “Jumanji” Stays Strong, Oscar Nominees Widen

  THE MAZE RUNNER:  DEATH CURE (20th) will win the weekend, although not in particularly impressive fashion.  According to preliminary numbers at Deadline, its opening day was $8.4M (including $1.5M from Thursday night),...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8/23/15

  OPENINGS:  With a $10M production budget (and tens of millions in marketing on top), the $10.6M weekend for SINISTER 2 (Blumhouse/Gramercy/Focus/Universal) will test Blumhouse’s ability to make money out of just a...
by Mitch Salem
 
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EARLY FRIDAY BOX OFFICE: “Shazam” Solid, “Pet Sematary” OK, “Best of Enemies” Soft, “Dumbo” Crashes

  By superhero movie standards, SHAZAM (DC/New Line/Warners) was moderately priced, with around $225M in production/marketing costs.  Preliminary numbers at Deadline put its opening day at $20M (including $5.9M from Thurs...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12/6/15

  OPENINGS:  Little was expected from KRAMPUS (Legendary/Universal), and looked at in that light, it modestly overdelivered with a $16M opening weekend.  That’s virtually identical with the $15.8M opening for Unfri...
by Mitch Salem
 
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