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Pilot Reports

PREMIERING TONIGHT–THE SKED FALL PILOT REPORT: NBC’s “Revolution”

REVOLUTION:  Monday 10PM on NBC – If Nothing Else Is On… REVOLUTION is Falling Skies without aliens, The Walking Dead without zombies, Jericho… well, actually it pretty much is Jericho.  We’ve all stro...
by Mitch Salem
 
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THE SKED: New Fall Show On-Air Promotion — August 29 Update

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about six weeks since mid-July, the networks’ promotional priorities are summarized below. There ...
by Mitch Salem
 
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THE SKED: Sunday Ratings Projections

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over tim...
by Mitch Salem
 
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THE SKED: Tuesday Ratings Projections

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over tim...
by Mitch Salem
 
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THE SKED: Monday Ratings Projections

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over tim...
by Mitch Salem
 
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THE SKED: New Fall Show On-Air Promotion — September 6 Update

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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THE SKED: MONDAY Ratings September 19

>Two and a Half Men premiered with a 10.3 Adult 18-49 rating, about equal to a good Sunday Night Football game but not at the level of an AFC Championship game, as CBS head Les Moonves boldly predicted.  Nonetheless, this ...
by Mitch Metcalf
 
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THE SKED: New Fall Show On-Air Promotion — August 1 Update

>With network on-air promotion activity tracked in hit summer shows (those at or above a 2.0 Adult 18-49 rating) for the second half of July, each network’s marketing strategies are becoming clearer. FOX, with only a 15-h...
by Mitch Salem
 
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Broadcast Season to Date Rankings

SEASON TO DATE through nine full weeks (60 nights of official ratings and 3 nights of adjusted fast nationals through Sunday, November 25, 2012): NBC is averaging a 2.84 adult 18-49 rating in prime time (up 23% from the same p...
by Mitch Metcalf
 
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The Sked: MONDAY RATINGS September 26

> One of the most highly-anticipated premieres last night (of a show with a long and torturous road through development and on to the air) came and went very quietly.  FOX’s Terra Nova didn’t exactly flop, but ...
by Mitch Metcalf
 
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The Sked: Season Ratings Night by Night

Earlier, we saw the season to date ratings for each broadcast network.  Of course, the Monday-Sunday weekly primetime average does not tell the whole story.  Each night of the week has its own character and dynamics.  Here a...
by Mitch Metcalf
 
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THE SKED: New Fall Show On-Air Promotion — August 23 Update

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about four weeks since mid-July, the networks’ promotional priorities are summarized below. ...
by Mitch Salem
 
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The Sked: Monday Ratings — The Voice Bounces Back

A big sigh of relief at NBC as The Voice returned to a 4+ rating with adults 18-49 last night.  There might be some inflation due to pre-emptions in Charlotte for Monday Night Football, but if NBC goes down in the official ...
by Mitch Metcalf
 
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The Sked: WEDNESDAY RATINGS September 28

>Put ABC’s Suburgatory in the conditional win column, while Revenge is on a watch list to see where it settles.  FOX’s The X Factor suffered a decline in week two, but the Simon Cowell performance show still po...
by Mitch Metcalf
 
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The Sked: Monday Week 7

Another winning Monday night for NBC, although the 4.0 adult 18-49 rating in the preliminary fast nationals is actually at the low end for this season.  CBS, ABC and FOX are back to where they were three weeks ago, before the ...
by Mitch Metcalf
 
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