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THE SKED: New Fall Show On-Air Promotion — September 6 Update

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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Pilot Reports

PREMIERING TONIGHT–THE SKED FALL PILOT REPORT: NBC’s “Revolution”

REVOLUTION:  Monday 10PM on NBC – If Nothing Else Is On… REVOLUTION is Falling Skies without aliens, The Walking Dead without zombies, Jericho… well, actually it pretty much is Jericho.  We’ve all stro...
by Mitch Salem
 
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Articles

THE SKED: Monday Ratings Projections

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over tim...
by Mitch Salem
 
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Articles

The Sked: Tuesday Week 8 — A Particularly Weak Night

After two atypical Tuesdays (Election Night and a two-hour Voice the week before), NBC has come back down to a 2.6 rating with adults 18-49 on Tuesday (below the 3.3 Tuesday average so far this season), just slightly ahead of...
by Mitch Metcalf
 
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Articles

Broadcast Network Standings through Six Weeks

A quick update. SEASON TO DATE through six full weeks (39 nights of official ratings and 3 nights of adjusted fast nationals), NBC is averaging a 2.77 rating in prime time (up 20% from the same period last year). CBS is back i...
by Mitch Metcalf
 
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Articles

Broadcast Season to Date Rankings

SEASON TO DATE through eight full weeks (54 nights of official ratings and 2 nights of adjusted fast nationals through Sunday, November 18, 2012): NBC is averaging a 2.79 adult 18-49 rating in prime time (up 14% from the same ...
by Mitch Metcalf
 
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Articles

THE SKED: Thursday Ratings Projections

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over tim...
by Mitch Salem
 
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Articles

The Sked: Monday Ratings Week Three

NBC Monday inched up a tenth of a rating point from the last two weeks — a very solid night top to bottom.  CBS appears to have had a good night (the best Monday in three weeks), but that 2.8 rating is probably inflated ...
by Mitch Metcalf
 
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The Sked

THE SKED: New Fall Show On-Air Promotion — July 26 Update

>With about one week of network on-air promotion activity tracked in hit summer shows (those at or above a 2.0 Adult 18-49 rating), each network’s marketing strategies are starting to emerge. FOX is putting its chips on X...
by Mitch Salem
 
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Articles

THE SKED: Saturday Ratings Projections

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over tim...
by Mitch Salem
 
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Articles

The Sked: Thursday Ratings — NBC’s Temptation to Permanently Strip The Voice Continues

CBS won Thursday night, as NBC got into the game on the night (kind of — if you call a 2.1 rating from 8-11 pm competing).  Once again, The Voice solved some more problems on yet another night, improving 90 of the 180 ...
by Mitch Metcalf
 
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Articles

The Sked: WEDNESDAY RATINGS September 28

>Put ABC’s Suburgatory in the conditional win column, while Revenge is on a watch list to see where it settles.  FOX’s The X Factor suffered a decline in week two, but the Simon Cowell performance show still po...
by Mitch Metcalf
 
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Articles

THE SKED: FRIDAY September 23 Results

> CBS won the first Friday night of the season with a low 1.7 Adult 18-49 rating.  It really was a costly victory as they threw three scripted dramas on the air, a very expensive proposition for a rating well below a 2.&nb...
by Mitch Metcalf
 
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Articles

THE SKED: Tuesday Ratings Projections

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over tim...
by Mitch Salem
 
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Articles

THE SKED: FRIDAY Ratings This Fall

> FRIDAYS this Fall officially start September 23, and no one really cares.  Very few new shows are premiering on the night, and many premieres will be delayed.  If you have some time on your hands, click “read ...
by Mitch Salem
 
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