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The Sked

The Sked: PROMO WATCH — Through Tuesday October 18

>On NBC, Grimm is now the network’s #1 promo priority, based on our sampling of programming over the past week.  Up All Night, which received almost a full minute of promo time in Parenthood last night, mov...
by Mitch Salem
 
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Articles

The Sked: PROMO WATCH — Through Monday October 17

>On ABC, Man Up!, Revenge and Once Upon a Time are now the top three on-air promotion priorities over the past week.  Of course, Man Up! and Once Upon premiere this week, and ABC is clearly standing behind Revenge, which h...
by Mitch Salem
 
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Articles

The Sked: PROMO WATCH — Update through Sunday October 16

>CBS promoted an incredible 18 different programs inside 60 Minutes Sunday night, with an average 15 seconds per promo.  With Andy Rooney out of the program, the network has more promo time in the hour until they reformat ...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH — Update through Thursday October 13

>ABC’s Sunday dramas were the priority in last night’s Private Practice, although Pan Am remains in the middle of the pack of the ranking, looking at the entire week.  This would have to be considered a “...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH — Update through Wednesday October 12

>ShowBuzzDaily’s PROMO WATCH shows ABC is shifting into heavy support mode for Man Up!, which premieres next Tuesday.  The new comedy (which follows Tim Allen’s Last Man Standing) received multiple hits in the&...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH — Tuesday October 11 Update

>ShowBuzzDaily’s PROMO WATCH shows that FOX really has to suffer through the Postseason.  Last night FOX had to air two 30-second generic promos for the Postseason itself (no days and times mentioned, just FOX and TB...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH — Update through Monday October 10

>ShowBuzzDaily’s PROMO WATCH shows that ABC’s Last Man Standing is the top priority over this new sample period, not surprising given that it premieres tonight.  Once Upon a Time is also getting its due as we h...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH Is Back!

> Back by popular demand, ShowBuzzDaily’s PROMO WATCH will track broadcast network on-air priorities (as we did this summer with the new fall show series promotion).  We kick off with promo activity in a sampling of ...
by Mitch Salem
 
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Articles

THE SKED: New Fall Show On-Air Promotion — Update through Sep 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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Articles

THE SKED: New Fall Show On-Air Promotion — September 6 Update

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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Articles

THE SKED: New Fall Show On-Air Promotion — August 29 Update

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about six weeks since mid-July, the networks’ promotional priorities are summarized below. There ...
by Mitch Salem
 
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Articles

THE SKED: New Fall Show On-Air Promotion — August 23 Update

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about four weeks since mid-July, the networks’ promotional priorities are summarized below. ...
by Mitch Salem
 
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Articles

THE SKED: New Fall Show On-Air Promotion — Update through August 11

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about four weeks since mid-July, the networks’ promotional priorities are summarized below. ...
by Mitch Salem
 
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Articles

THE SKED: New Fall Show On-Air Promotion — Update through August 8

>With network on-air promotion activity tracked in hit summer shows (those at or above a 2.0 Adult 18-49 rating) for about three weeks since mid-July, the networks’ promotional priorities are summarized below. FOX continu...
by Mitch Salem
 
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The Sked

THE SKED: New Fall Show On-Air Promotion — July 26 Update

>With about one week of network on-air promotion activity tracked in hit summer shows (those at or above a 2.0 Adult 18-49 rating), each network’s marketing strategies are starting to emerge. FOX is putting its chips on X...
by Mitch Salem
 
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