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Behind the US/Worldwide Weekend Box Office – 2.4.2024

  OPENINGS:  ARGYLLE (Apple/Universal) arrived within blah expectations at $18M.  That makes it the third consecutive wildly expensive theatrical flop for Apple (with worldwide marketing included, costs were around $300M...
by Mitch Salem
 
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US/Worldwide Weekend Box Office Report – 8.30.2020

  OPENINGS:  THE NEW MUTANTS (20th/TSG/Disney) was DOA long before the world was engulfed by a pandemic, repeatedly postponed as first 20th and then Disney tried to figure out what to do with it.  The only reason it̵...
by Mitch Salem
 
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Boxoffice

Behind the Weekend Box Office – 8.29.2021

  OPENINGS:  Horror has been one of the more reliable genres at the pandemic box office, and CANDYMAN (MGM/Universal) opened with a solid $22.4M, buoyed by unusually good reviews (85% on Rotten Tomatoes).  That offset a ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11.24.2024

  OPENINGS:  The $114M launch of WICKED (Universal) (which included “fan event” screenings throughout the previous week) set a new high for Broadway musical adaptations, and indeed for live-action musicals in ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.6.2024

  OPENINGS:  Amazingly, the 58% first weekend plunge from $96.2M for 2019’s Joker to $40M for JOKER: FOLIE A DEUX (DC/Warners) understates how much audiences hated the new film.  For that, you have to look to the r...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.26.2023

  OPENINGS:  The surprise isn’t so much that COCAINE BEAR (Universal) “overdelivered,” but that expectations were so low for a picture that had been the subject of pop culture fascination for months.  T...
by Mitch Salem
 
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US/Worldwide Weekend Box Office – 4.11.2021

  OPENINGS:  The only new arrival in wide US release was the woebegone VOYAGERS (Lionsgate), which got a minimal push from its studio and opened at a low $1.4M, fated for $5M or so in the US. The major new international o...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12.1.2024

  OPENINGS:  It was the Thanksgiving holiday of Hollywood’s dreams, spearheaded by the record-breaking performance of MOANA 2 (Disney), which shoveled in $221M during the Wed-Sun period and $135.5M for the weekend i...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.28.2024

  OPENINGS:  DEADPOOL AND WOLVERINE (Marvel/Disney) landed at the top of sky-high expectations with $205M in the US and $233.3M overseas, the best US (and MCU) start since Spider-Man: No Way Home in 2021, the best worldwi...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.22.2022

  OPENINGS:  Considering that DOWNTON ABBEY: A NEW AGE (Focus/Universal) is something like a fresh MCU chapter for the older female audience, the fact that the sequel opened at $16M despite solid reviews–a painful 4...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.25.2024

  OPENINGS:  None of the weekend’s wide arrivals found much of an audience.  BLINK TWICE (MGM/Amazon) led the weak group with $7.3M, and given its relatively low $20M+ production costs, it might hit breakeven, depe...
by Mitch Salem
 
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Articles

Behind the US/Worldwide Weekend Box Office – 9.3.2023

  OPENINGS:  THE EQUALIZER 3 (Escape Artists/Columbia/Sony) performed both within expectations and at around the same level as its predecessors, with $34.5M for the 3-day weekend compared to $36M for Equalizer 2 and $34M ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.20.2023

  OPENINGS:  Although BLUE BEETLE (DC/Warners) won the weekend over a tiring Barbie, it landed at the low end of expectations with $25.4M–and given the heavy 15% Friday-to-Saturday drop (much steeper than the 4%/6% ...
by Mitch Salem
 
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Articles

Behind the US/Worldwide Weekend Box Office – 11.27.2022

  OPENINGS:  STRANGE WORLD (Disney) couldn’t muster any significant family audience over the Thanksgiving holiday, with $18.6M for the full 5 days and $11.9M for the 3-day weekend.  Nor did it have appeal overseas,...
by Mitch Salem
 
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Articles

Behind the US/Worldwide Weekend Box Office – 7.14.2024

  OPENINGS:  LONGLEGS (Neon) captured the zeitgeist, successfully delivering the marketing message that it was the scariest horror movie in recent memory.  The result was  a$22.6M weekend, which set a new Neon record by...
by Mitch Salem
 
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