Another week of prime time ratings, and only FOX can claim a full week average over a 2 rating with adults 18-49 for the week ending last night.  ABC has a particularly steep decline versus the same week last year, which included The Oscars. Weekly Rating Feb 25-Mar 3 18-49 Rating Vs Last Year FOX 2.19 […]

  Say what you will about NBC, but no one right now can touch its Monday night. NBC:  Remarkably, the network made a last-minute decision to preempt last night’s Revolution (which featured a bombing storyline) in favor of a NBC News Special about the Boston Marathon bombings–and the news special did a 3.1, almost a […]

  BLACK-ISH had a merely OK hold in its 2d week. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Wednesday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  If there were any die-hards out there still nursing some flicker of hope that SMASH could survive its move to the basement of network television on Saturday nights, the ratings for its debut (which featured a fairly painful appearance by Liza Minnelli) snuffed them out.  Not only did Smash fall to its all-time low […]

  Only the night’s supernatural shows showed any life on a quiet Friday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

> On what has traditionally been the flagship night for network television, a mostly subdued start. NBC:  Amidst the carnage of its premiere week, finally there was a tenuous hour of good news for the Peacock.  THE OFFICE held very well at a 3.9, almost even with its average last season, and that was followed […]

  The AMERICAN MUSIC AWARDS lost some of their melody. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  FOX:  UTOPIA fell again, down 0.2 from its Tuesday rating to 0.7, and only managing to tie a rerun on NBC for 2d place in its hour.  Once regular season competition arrives in 10 days, it seems unlikely that FOX will be able to devote 2 primetime hours to such a low-rated series every […]