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FRIDAY JULY 29 BOX OFFICE RESULTS

>Holy Smurfs!  The Smurfs will exceed their estimate and Cowboys & Aliens is falling short of its prediction enough to put the two films on a course for a photo-finish at the end of the weekend.  Both films l...
by Mitch Metcalf
 
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WEEKEND BOX OFFICE PREDICTIONS JULY 29-31

> An eclectic trio of films open wide this weekend.  Cowboys & Aliens (the ultimate genre mash-up) should win the weekend with $41.5 million.  Captain America should drop to second place, while The Smurfs should b...
by Mitch Metcalf
 
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THE SKED: Cable Ratings July 19-25

>In the past seven days of cable programs, HBO’s TRUE BLOOD leads the way in Adults 18-49 rating.  The next ten spots in the chart is a cavalcade of white trash characters and concepts, from PAWN STARS to WWE wrestli...
by Mitch Metcalf
 
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The Sked

THE SKED: Summer Broadcast Ratings Update

>The broadcast week just concluded (July 18-24) had virtual parity between the four major broadcast network.  A mere two-tenths of a rating point separated first from fourth place, continuing a trend we have seen all summe...
by Mitch Salem
 
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FULL WEEK BOX OFFICE ACTUALS & YEAR TO DATE July 18-24

> The past week (seven days ending Sunday) came in up 16% versus last year’s comparable week (the second significant increase in as many weeks).  Year-to-date box office is now down 6% versus last year...
by Mitch Metcalf
 
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INTERNATIONAL BOX OFFICE NUMBERS July 24

>Despite a downgraded estimated domestic total, Harry Potter and the Deathly Hallows Part 2 expanded its international gross to date to come very close to the billion dollar mark.  Transformers: Dark of the Moon is startin...
by Mitch Metcalf
 
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WEEKEND STUDIO ESTIMATES: July 22-24

>Based on Friday and Saturday box office (and estimated Sunday numbers), Captain America opens at #1 this weekend with almost $66 million, a slightly higher estimate than we had yesterday.  Friends with Benefits opens at #...
by Mitch Metcalf
 
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FRIDAY JULY 22 BOX OFFICE RESULTS

>Captain America beat expectations and opened far ahead of the second weekend of Harry Potter and the Deathly Hallows Part 2, which should drop a hefty 72%.  Friends with Benefits opened OK but below forecast.  Overal...
by Mitch Metcalf
 
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THE BIJOU: First Week Comparisons for Top Opening Weekend Films

>Harry Potter and the Deathly Hallows Part 2 continues its track somewhere between Dark Knight and Spider-Man 3 during the first Monday-Thursday period.  Through the first seven days of release, Dark Knight leads with $239...
by Mitch Salem
 
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THE SKED: Cable Ratings Update July 19-20

> Updating the cable hit chart (click “read more” to see it) with data from Tuesday and Wednesday, A&E’s Storage Wars joins the rankings of high-rated cable shows.  Other people’s junk is a very...
by Mitch Metcalf
 
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WEEKEND BOX OFFICE PREDICTIONS JULY 22-24

> Captain America and the final Harry Potter film’s second weekend will battle for #1, with each around $60 million.  Friends with Benefits should open at a decent level for an R-rated comedy.  The weekend ...
by Mitch Metcalf
 
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THE BIJOU: Daily Tracks of Top Opening Weekend Films – Updated

>UPDATE from Mitch Salem:  Harry Potter’s Tuesday continued strong, with $15.4M in the US (total of $202.6M).  This 15% drop from Monday is just about the same as The Dark Knight had on its first Tuesday, althou...
by Mitch Salem
 
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THE SKED: The Cable Ratings World

>From time to time, we will check in with the cable networks to see what programs are resonating with the audience.  HBO’s True Blood and History’s Pawn Stars would be considered summer hits on any network.&nbs...
by Mitch Metcalf
 
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THE SKED: Summer Ratings Update & Late Summer Marketing

>At the midpoint of the summer, the four major broadcast networks are moving closer together each week.  NBC had been dominating earlier in the summer, but with the departure of The Voice and to some extent the NHL Pl...
by Mitch Metcalf
 
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FULL WEEK BOX OFFICE ACTUALS & YEAR TO DATE July 11-17

> The past week (seven days ending Sunday) came in up 25% versus last year’s comparable week (the first significant increase in five weeks).  Year-to-date box office is now down 7% versus last year.    The ...
by Mitch Metcalf
 
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