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The Sked: Olympics Ratings through Six Days

“Only” a 9.7 rating with Adults 18-49 for NBC in prime time last night — a little better than the same night in Beijing but actually lagging behind the same night in Athens.  But they’ll be back into th...
by Mitch Metcalf
 
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THE SKED: SHOWBUZZDAILY’S FALL 2011/12 MONDAY TV SCHEDULE

> Welcome to ShowbuzzDaily’s coverage of the upcoming TV schedules for the 2011/12 TV season!  Above you see our guide to what to expect on Monday nights this Fall:  the numbers are our projected Adults 18-49 ra...
by Mitch Salem
 
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Weekly Network Ratings — CBS Pulls Into First Place for the Season

THE WEEK.  For the recently completed week ending Sunday (January 28-February 3, 2013), CBS of course dominated with the Super Bowl, achieving a preliminary 9.04 adult 18-49 rating for the week.  This assumes about a 40.6 r...
by Mitch Metcalf
 
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Articles

New Year’s Eve Ratings — ABC Thumps Everyone Else

ABC dominated New Year’s Eve, as usual.  In prime time, ABC averaged a 3.1 rating with adults 18-49 in the fast nationals.  The evening started with a tribute to Dick Clark (a 2.6 rating from 8-10 pm) and built to a 4.1...
by Mitch Metcalf
 
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The Sked: Olympic Ratings through Closing Ceremony

Even the Closing Ceremony did extraordinarily well this Olympics.  In the preliminary fast nationals, NBC averaged an 8.8 Adult 18-49 rating from 8-11 pm last night.  NBC usually runs the lower-rated 7 pm hour on the final ni...
by Mitch Metcalf
 
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Articles

Word of Mouth: Measuring What You Think

>Word of Mouth is the most powerful and trusted form of marketing in many industries, not least film and television.  Good Word of Mouth can save a movie or make it a surprise hit, whether it’s The 40-Year Old Virgin...
by Mitch Metcalf
 
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Top Shows of the Week: Cable and Broadcast

Here is how this television week is shaping up, three days down and four to go.
by Mitch Metcalf
 
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The Sked: Olympics Ratings — One Full Week

Updated Olympic nightly ratings track and Olympics averages through Thursday, Aug 2.
by Mitch Metcalf
 
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THE SKED’S TV NEWS AND NOTES: Sports Playoffs

> ABC’s coverage (ESPN on ABC) of Game 6 of the NBA Finals earned a very good 9.7 Adults 18-49 rating on Sunday.  About 24 million viewers 2+ saw the Dallas Mavericks win the championship, defeating the Miami Heat fo...
by Mitch Salem
 
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Articles

THE SKED’S WEDNESDAY NETWORK SCORECARD – 3/27/13

Even without The Voice as an excuse, most networks headed downward. FOX:  AMERICAN IDOL continued to plunge, down half a ratings point to 3.1, which happens to be just 0.1 ahead of X Factor’s average last fall. ABC:...
by Mitch Salem
 
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The Sked: SUNDAY RATINGS October 2

> Aside from NFL Sunday Night Football, there is nothing close to a dominant show on the night.  A lot of mid-2 and low-3 rated shows.  Even with the football competition, the night is filled with opportunity to build...
by Mitch Metcalf
 
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Reviews

THE SKED’S SEASON PREMIERE REVIEW: “30 Rock”

  30 ROCK:  Thursday 8PM on NBC WHERE WE WERE:  Jack (Alec Baldwin) was divorcing his now-freed North Korean prisoner wife Avery (Elizabeth Banks).  Jenna (Jane Krakowski) was engaged to her Jenna-impersonator boyfriend...
by Mitch Salem
 
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Articles

The Sked: Thursday Week Two

The second Thursday of the season is down a relatively modest 13% collectively for the broadcast networks (10.2 Adult 18-49 rating last night versus 11.7 last fall on this night). Thursday Night Football (Cardinals at Rams) on ...
by Mitch Metcalf
 
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Articles

SKEDBALL: Weekend Sports Ratings — Horse Racing Still Matters Three Saturdays a Year

The first leg of horse racing’s Triple Crown dominated the weekend sports ratings for Saturday, May 4 and Sunday, May 5: NBC hit a 10.4 household rating during the 6 pm hour Saturday for coverage of the Kentucky Derby (up...
by Mitch Metcalf
 
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Articles

The Sked: SUNDAY RATINGS September 25

> With an “average” NFL game on NBC (if you consider a 7+ rating in primetime average), the other networks premiered their Sunday lineups with only moderate success at best.  ABC got off to a very sluggish star...
by Mitch Metcalf
 
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