OPENINGS:  Quentin Tarantino’s ONCE UPON A TIME… IN HOLLYWOOD (Columbia/Sony) had a 21% Saturday drop, indicating a fair amount of frontloading, but studio estimates have it reaching its goal at $40.4M for the weekend, setting a new record for the filmmaker by topping Inglourious Basterds‘ $38.1M.  (However, Basterds opened in the era before opening […]

  OPENINGS:  It’s very possible that the news is going to get even worse for THE HAPPYTIME MURDERS (H Brothers/Black Bear/STX), which is grimly insisting on a studio estimate of the best Sunday hold in the weekend’s Top 10 to claim a $10M opening–even after dropping 15% on Saturay.  That number may easily slip to […]

  Considering the almost laughably low level of the competition it faced, THE FATE OF THE FURIOUS (Universal) didn’t hold up well on its 2d Friday.  Preliminary numbers at Deadline have the day at $11.4M, down 75% from last week’s opening day.  That’s worse than the 72% Friday-to-Friday drop for Furious 7 (which was coming […]

Weekend #6 of 2015 is looking like $108 million for the top 12 films this weekend, well below the normal volume for this weekend ($133 million). Opening at around 3,500 theaters Friday (well above the 2,886 average theater count for opening weekends the last two years), The SpongeBob Movie: Sponge Out of Water from Paramount should average […]

  OPENINGS:  Although BLUE BEETLE (DC/Warners) won the weekend over a tiring Barbie, it landed at the low end of expectations with $25.4M–and given the heavy 15% Friday-to-Saturday drop (much steeper than the 4%/6% drops for the Shazam movies), not to mention the Sunday West Coast weather, that studio estimate may be optimistic.  The international […]

  The Disney machine is hitting an atypical pothole with DUMBO (Disney), which according to preliminary numbers at Deadline had a $14.8M Friday ($2.6M of that from Thursday night).  That’s very much on the low end of the studio’s live-action remakes of its own animated classics, behind the opening days for Beauty & The Beast […]

  OPENINGS:  The entertainment business revolves these days around IP, but not all franchises are created equal, and there turned out to be a thunderous lack of interest in TERMINATOR: DARK FATE (Skydance/Tencent/20th/Disney/Paramount), which opened to just $29M in the US against production/marketing costs of $300M+.  A big-budget action epic in that predicament normally hopes […]

  OPENINGS:  SCARY STORIES TO TELL IN THE DARK (CBS/Lionsgate) dropped 21% on its 2nd day of release, which isn’t unusual for the horror genre (recently, The Curse of La Llorona fell 26% on its Day 2, and Child’s Play was down 25%), resulting in a $20.8M weekend, and a likely $40M US total.  Scary […]