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The Sked: Super Bowl Ratings Summary and Comparisons to the Past

Partial ratings are in for last night’s Super Bowl (the household rating from the 56 markets with local Nielsen meters, covering 70% of the country).  Excluding the 8:45-9:15 pm half hour, most of which was the truly emb...
by Mitch Metcalf
 
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Articles

Broadcast Network Ratings — The Rough Season Continues

Week 37 of the broadcast season (May 28-June 3) recently concluded, the first full week of summer as defined by the broadcasters with almost all scripted shows in repeats and summer reality shows dominating the airwaves.  The ...
by Mitch Metcalf
 
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Pilot Reports

PREMIERING TONIGHT–THE SKED’S FALL PILOT REPORT: CBS’s “Made In Jersey”

  MADE IN JERSEY:  Friday 9PM on CBS – Change the Channel CBS is the network of The Good Wife, but don’t get your hopes up for its new legal drama MADE IN JERSEY.  This one is a thin example of why the words ...
by Mitch Salem
 
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Articles

The Sked: TUESDAY RATINGS June 19

Another great night of ratings for ABC from the NBA Finals, but the network certainly was disappointed in the result of last night’s Game 4.  Miami won again at home, taking a 3-1 lead in the series and giving the heat a...
by Mitch Metcalf
 
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Articles

SKEDBALL: Weekend Sports Ratings — NBA Playoffs Start Solidly; MLB Strikes Out

This weekend, the NBA playoffs got off to a solid start, with the eight games across two days and three networks up 6% from the same time periods last year.  The Lakers, Heat and Celtics/Knicks all broke a 3.5 household rating...
by Mitch Metcalf
 
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Articles

THE SKED: Week 2 + 1 – CBS Network Scorecard

> The third week of a network season is a critical one.  Ratings erosion after a series or season premiere is expected and even acceptable, because it’s understood that not every viewer drawn by hype and marketing wi...
by Mitch Salem
 
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Pilot Reports

SHOWBUZZDAILY Series Premiere Review: “Clarice”

  CLARICE:  Thursday 10PM on CBS The Silence Of the Lambs wasn’t supposed to be Hannibal Lecter’s story.  Despite Anthony Hopkins’ Best Actor Oscar for the role, the character was a supporting player in...
by Mitch Salem
 
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Articles

AUDIENCE MAP: CBS Primetime

The AUDIENCE MAP series continues with a look at the detailed demographics for CBS’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for eac...
by Mitch Metcalf
 
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Articles

The Sked: The Value of Sports Programming and Updated Full Season Forecasts

What does football mean to the broadcast networks?  For NBC and CBS, NFL coverage (along with other sports, mostly an occasional college football game) accounts for about 20-30% of the entire primetime rating for the network. ...
by Mitch Metcalf
 
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Articles

THE SKED: 1st Pre-Look At CBS’s New Comedies

>DISCLAIMER: These initial impressions are based on the clips (usually 3-5 minutes) released by the networks to use in their Upfront presentations and for promos.  They’re chosen to sell the show, not to accurately r...
by Mitch Salem
 
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Articles

Weekly Broadcast Ratings and Year to Date

THE WEEK.  For the recently completed week ending Sunday (February 18-24, 2013), ABC will claim a rare victory with a preliminary 3.42 adult 18-49 rating in prime time, its best weekly showing of the year by far (thanks, of ...
by Mitch Metcalf
 
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Pilot Reports

SHOWBUZZDAILY Series Premiere Review: “B Positive”

  B POSITIVE – Thursday 8:30PM on CBS These are tumultuous times.  (Hell, as this is being written, these are tumultuous hours.)  And that’s true in the world of broadcast television as well, which was alread...
by Mitch Salem
 
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Articles

THE SKED SEASON FINALE REVIEW: “2 Broke Girls”

      With the spring decline of New Girl‘s ratings, 2 BROKE GIRLS became the only remaining breakout comedy hit of the 2011/12 broadcast season.  The truth is, it’s still not all that good.  Tonigh...
by Mitch Salem
 
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Reviews

THE SKED SEASON PREMIERE REVIEW: “2 Broke Girls”

  2 BROKE GIRLS:  Monday 9PM on CBS WHERE WE WERE:  At a Brooklyn diner, where Max (Kat Dennings) is a loudmouth waitress from the streets, and Caroline (Beth Behrs) is a former Manhattan socialite, down on her luck sinc...
by Mitch Salem
 
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Articles

The Sked: Monday Week 8

A very similar night last night in the ratings compared to last Monday.  NBC still on top despite a slight cool down, while the rank order of the other networks remains the same. ESPN’s Monday Night Football (Kansas Ci...
by Mitch Metcalf
 
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