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Pilot + 1

THE SKED’S PILOT + 1 REVIEW: “Elementary”

A lot can happen between the creation of a TV pilot in the spring and the production of episodes for the regular season: a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have ha...
by Mitch Salem
 
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The Sked

The Sked: PROMO WATCH

>The most recent Promo Watch numbers are based on prime time broadcast network programming between April 18 and April 24, with about 8 hours of programming sampled for each network over that period.  (Click “read mor...
by Mitch Salem
 
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Articles

SHOWBUZZDAILY FRIDAY NETWORK SCORECARD – 11.14.2014

  The Hollywood Film Awards weren’t ready for their close-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 an...
by Mitch Metcalf
 
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Articles

The Sked: Weekly & Season Network Ratings

Thanks to the NCAA tournament and more original episodes on the other nights, CBS moved back into first place for the week ending Sunday.  Based on four nights of official ratings and three nights of adjusted fast nationals, C...
by Mitch Metcalf
 
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Articles

The Sked: FALL RATINGS PREDICTIONS — FRIDAY & SATURDAY Nights

We are combining Friday and Saturday fall ratings projections into one post.  The two least-watched nights of television have relatively little value to advertisers (there are fewer people watching TV on these nights and the s...
by Mitch Metcalf
 
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Articles

THE SKED’S NIELSENWAR CHRONICLES: Week 1

  So:  what do we know now that we didn’t know a week ago? THE SWALLOWS AREN’T RETURNING TO CAPISTRANO.  Generally speaking, the TV season has a dynamic that repeats each year.  Every fall, viewers turn up i...
by Mitch Salem
 
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Articles

The Sked: FRIDAY RATINGS June 29: Olympic Gymnastics Trials Lead the Way

Once again, live programming proved to be the only way to attract an audience on a tough night like Friday.  NBC’s continuing coverage of U.S. Olmpic Trials worked well with the TV audience, particularly Gymnastics from ...
by Mitch Metcalf
 
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Pilot + 1

THE SKED PILOT + 1 REVIEW: “Made In Jersey”

A lot can happen between the creation of a TV pilot in the spring and the production of episodes for the regular season: a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have ha...
by Mitch Salem
 
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Articles

The Sked: Friday September 28 Ratings

The first Friday of the new season was down 17% in the fast nationals from last year (4.9 rating with Adults 18-49 TOTAL for the four broadcast network versus 5.9 the same night in 2011). CBS and ABC tied for first place last n...
by Mitch Metcalf
 
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Articles

THE SKED: Ad Age Shows Us the Network Money – Part 2: The Shows

Yesterday we did our homework and reviewed the groundrules for calculating the meaning of primetime network ad rates listed by Ad Age in its yearly survey.  So… all that being said, where are the networks making their mo...
by Mitch Salem
 
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Articles

The Sked: Spring Broadcast Ratings–Yes, There Is a Problem

>The New York Times recently ran a story about slumping ratings for the broadcast networks, drawing an immediate response by Bill Gorman of tvbythenumbers.com:  “You can always count on Bill Carter of the New York Ti...
by Mitch Salem
 
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Articles

THE SKED’S MONDAY NETWORK SCORECARD – 3/18/13

  A night of entrances and exits. ABC:  The Spring premiere of DANCING WITH THE STARS hit a season high 3.1, but that was down 0.4 from last year’s spring launch (even though that one had to face The Voice, as did t...
by Mitch Salem
 
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Articles

Broadcast Network Ratings — The Rough Season Continues

Week 37 of the broadcast season (May 28-June 3) recently concluded, the first full week of summer as defined by the broadcasters with almost all scripted shows in repeats and summer reality shows dominating the airwaves.  The ...
by Mitch Metcalf
 
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2015-16 TV Season

Fall 2015 Primetime Schedules: Broadcast Networks

Here is a summary of the Fall 2015 broadcast schedules, announced this week in New York to advertisers at the upfront presentations.  Start setting your DVRs now, or start making your picks for biggest hit or first cancellatio...
by Mitch Metcalf
 
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Articles

THE SKED: TUESDAY Ratings September 20

> FOX’s New Girl starring Zooey Deschanel is the clear standout so far this week.  At a 4.7 Adult 18-49 rating, New Girl’s series debut was the highest rated show on any network last night, rising 24% from its ...
by Mitch Metcalf
 
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