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The Sked: The Value of Sports Programming and Updated Full Season Forecasts

What does football mean to the broadcast networks?  For NBC and CBS, NFL coverage (along with other sports, mostly an occasional college football game) accounts for about 20-30% of the entire primetime rating for the network. ...
by Mitch Metcalf
 
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Articles

The Sked: Friday Nov 2 — NBC Does Some Good But ABC Has a Winning Night Going

ABC finally premiered its entire Friday night lineup, and it won the night, won each half hour, and averaged a 2.0 rating (an extremely difficult feat on a Friday night with a regular schedule).  Last Man Standing starring Ti...
by Mitch Metcalf
 
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Articles

The Sked: Wednesday Week Two

The nightly averages below do not include the Presidential Debate from 9:00-10:30 pm ET — since it ran commercial-free (or “sustaining”) those 90 minutes will make it into the nightly, weekly or season average...
by Mitch Metcalf
 
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Articles

The Sked: The Second Tuesday — Chicken Little Warming Up in the Bullpen

Tuesday prime time averages from last night show another 24% decline in live+same day DVR viewing for the four broadcast networks (from an 11.6 combined Adult 18-49 rating for the four networks on the same night last year to a ...
by Mitch Metcalf
 
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Articles

THE SKED’S SUNDAY NETWORK SCORECARD – 3/17/13

  Daylight Savings Time only made ABC’s Sunday troubles worse. ABC:  It’s getting harder to label ONCE UPON A TIME as a “hit,” with last night’s episode tying its series-low 2.2 and the num...
by Mitch Salem
 
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Articles

The Sked: Wednesday Week Three

Two new shows premiered last night, both at 10 pm: Nashville (2.8 Adult 18-49 rating on ABC) and Chicago Fire (1.9 on NBC).  More on the individual shows below in the network sections, but looking at the networks’ ov...
by Mitch Metcalf
 
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Articles

The Sked: Sunday Week Two

NBC will win another Sunday in the fall, although it will be one of the lower-rated Sunday Night Football nights of the season.  The 5.3 rating with Adults 18-49 in the fast nationals from 7:30-11 pm last night should go up to...
by Mitch Metcalf
 
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Articles

The Sked: Cable Ratings August 14-20

HBO’s True Blood hit a 2.8 rating with Adults 18-49 Sunday, almost working its way back to the season high (the 2.9 rating for the premiere episode on June 10). And VH1’s Love and Hip Hop Atlanta ended its seaso...
by Mitch Metcalf
 
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Articles

Broadcast Network Weekly & Summer Averages: Bring on the Olympics

Based on fast nationals for Friday-Sunday and official national ratings for Monday-Thursday, the week of July 16-22 looks like ABC and FOX in a tie for first place with CBS and NBC several notches below, fighting to stay out of...
by Mitch Metcalf
 
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Articles

Broadcast Network Ratings — The Rough Season Continues

Week 37 of the broadcast season (May 28-June 3) recently concluded, the first full week of summer as defined by the broadcasters with almost all scripted shows in repeats and summer reality shows dominating the airwaves.  The ...
by Mitch Metcalf
 
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The Sked: Wednesday Week 5 — World Series Begins, Nation Yawns

We are estimating Game 1 of the World Series last night (Detroit at San Francisco) will go up from a 3.2 in the fast nationals to around a 3.8 in the official nationals later today.  Although that will be enough to win the nig...
by Mitch Metcalf
 
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Reviews

THE SKED SEASON FINALE REVIEW: “Episodes”

  The first season of Showtime’s EPISODES was hobbled by its own agenda, but in its much better Season 2, the series relaxed into a very solid sitcom.  The show, written throughout by Must-See-TV veterans David Cran...
by Mitch Salem
 
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Articles

Weekly and Season Ratings: NBC Officially Falls to 3rd for Season

Spring is here in all its Daylight Saving-ravaged, repeat-filled glory.  No network will average more than a 2.0 rating with adults 18-49 for the week ending Sunday (four days of official nationals and three days of fast natio...
by Mitch Metcalf
 
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Articles

Weekly and Season Network Ratings: CBS Widens Its Lead

THE WEEK.  For the recently completed week ending Sunday (February 4-10, 2013), CBS won again with a preliminary 3.35 adult 18-49 rating for the week.  This week’s win is driven by last night’s Grammy Awards (pr...
by Mitch Metcalf
 
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Articles

The Sked: Tuesday Ratings — A 2.2 Rating Is As Good As It Gets?

With CBS in re-reruns last night, it was one grim night on network TV Tuesday.  ABC won the night with a 2.0 adult 18-49 rating from 8-11 pm, slightly above the 1.7 season-to-date rating for ABC Tuesday.    The network premi...
by Mitch Metcalf
 
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